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Archive for the ‘Print advertising’ Category

Crestor

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Crestor Print ad

New Crestor print ad. See the full-size version on AdPharm.net

Written by AdPharm

December 9th, 2008 at 12:27 pm

Leucan celebrates 30 years

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On November 26, as part of the launch celebrations of its 30th anniversary, Leucan unveiled its new signature “count on me.” (compte sur moi). Developed by the agency Atypic, this signature reflects the mission to accompany and support Leucan towards children with cancer and their families. The campaign will decline in print advertisements, radio and display throughout the winter and spring 2009. Atypic has also directed the advertising campaign surrounding the announcement of a Simple Plan benefit concert, which will take place next March 14 at Ski Bromont (www.defiski.com). The launch of 30th anniversary celebrations and announcement of the benefit concert were the subject of a press conference, also orchestrated by Atypic, in the presence of the spokesperson, actress Michele Barbara Pelletier.


New “30 year” signature


Poster


Simple plan concert poster

Via Grenier aux nouvelles

Pas de boucane dans ma cabane

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Toast created the new campaign Famille sans fumée d’Acti-Menu under the theme «Pas de boucane dans ma cabane». Famille sans fumée is an annual program that supports families participating in their aim to maintain or convert their living environment to a smokeless one. The platform is available in both French and English (Take your butt outside from Smoke-Free Family) on several promotional items, including posters, bags, brochure, website, radio and television commercial. The goal of the campaign is to raise awareness of the program and especially to attract the attention of Quebecers on the importance of smoking cessation.


TV commercial


Poster

Agency: Toast

http://pasdeboucanedansmacabane.ca
http://www.takeyourbuttoutside.ca

Via Grenier aux Nouvelles

2008 RX club awards

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The 2008 RX Club awards are in.

You can see the winners for the HCP/RX portion by clicking here. And the OTC portion here.

Written by AdPharm

November 26th, 2008 at 9:49 am

Condomi

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Condomi
Agency: DRAFTFCB KOBZA
Creative Director: Patrik Partl/Andreas Gesierich
Copywriter: Florian Schwab
Art Director: Andreas Gesierich/Daniel Senitschnig (Jr. AD)
Account Supervisor: Carola Krempler-Hurnaus (Account Director)
Photographer: Werner Linsberger

Written by AdPharm

November 26th, 2008 at 9:41 am

Cialis “La tête ailleurs” (Head in the clouds) campaign.

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Eli Lilly launches campaign for Cialis created by Gray Canada.

The platform includes a 30 seconds TV commercial, print ads, outdoor posters and posters in doctors’ offices in Montreal, Toronto, Edmonton, Calgary and Vancouver.

Demandez à votre médecin (Ask your doctor)

TV commercial


Print #1

Print #2
Agency: Grey Canada (Toronto)
Creative Director: Rick Kemp
Copy: Chris Tropak
Art Direction: Rick Mayzis

Via InfoPresse

Written by AdPharm

November 26th, 2008 at 9:34 am

Breathe Right nasal strips

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Rock Band

Harley

Get rid of the snore.

Grey Hong Kong was tasked with promoting Breathe Right nasal strips and show the benefit of how they can reduce or even eliminate snoring. Sometimes, it can sound like a noisy rock band, a steam train, or even a group of motorbikes!

Product: Breathe Right
Agency: Grey Hong Kong
Executive Creative Director: Keith Ho
Creative Director: Sonic Choy
Art Director: Gloria Fung
Copywriter: Halo Cheng
Country: Hong Kong

Via Coloribus

Written by AdPharm

November 7th, 2008 at 9:18 am

NuvaRing

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Nuvaring

View all NuvaRing related ads on AdPharm

Written by AdPharm

October 31st, 2008 at 8:14 am

Alka Seltzer

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Great new print ads for Alka Seltzer

Magician

Magician

Paparazzi

Paparazzi

Prison

Prison

Maffia

Maffia

Bear

Bear and indian

Brand: Alka Seltzer
Agency: CLM BBDO, Paris
Creative Director: Gilles Fichteberg, Jean-François Sacco
Art Director: Paul Kreitmann
Copywriter: Alexis Benoit
Creative Supervisor: Edouard Perarnaud,Martin Darfeuille
Illustrator: Paul Kreitmann
Art Buyer: Sylvie Etchemaite
3D Design: PH-Print

Click here to see more Alka Seltzer ads on AdPharm

Written by AdPharm

October 28th, 2008 at 12:13 pm

Firepower against HBV…

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in nucleoside-naïve and experienced patients

Viread

Click here for more Viread ads.

Written by AdPharm

October 21st, 2008 at 1:26 pm