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	<title>AdPharm Blog</title>
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	<link>http://blog.adpharm.net</link>
	<description>Pharmaceutical advertising gallery from all over...</description>
	<pubDate>Fri, 05 Sep 2008 15:42:07 +0000</pubDate>
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			<item>
		<title>New Lipitor consumer campaign</title>
		<link>http://blog.adpharm.net/2008/09/lipitorconsumercampaign/</link>
		<comments>http://blog.adpharm.net/2008/09/lipitorconsumercampaign/#comments</comments>
		<pubDate>Fri, 05 Sep 2008 11:20:15 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[AdPharm gallery]]></category>

		<category><![CDATA[Advertising]]></category>

		<category><![CDATA[Direct-to-consumer]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[TV commercial]]></category>

		<category><![CDATA[2008]]></category>

		<category><![CDATA[Consumer]]></category>

		<category><![CDATA[Controversy]]></category>

		<category><![CDATA[DTC]]></category>

		<category><![CDATA[Jarvik]]></category>

		<category><![CDATA[Lipitor]]></category>

		<category><![CDATA[Pfizer]]></category>

		<category><![CDATA[Print advertising]]></category>

		<category><![CDATA[USA]]></category>

		<guid isPermaLink="false">http://blog.adpharm.net/?p=339</guid>
		<description><![CDATA[Much was said about the Lipitor Dr. jarvik ads and it&#8217;s successor campaign. If you want to see the new Lipitor consumer campaign currently running is the US, you&#8217;ve got it right here&#8230;
To see the Dr. Jarvik-era ads and post-Jarvik ads on AdPharm, click here.

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		<wfw:commentRss>http://blog.adpharm.net/2008/09/lipitorconsumercampaign/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Detrol LA TV commercial</title>
		<link>http://blog.adpharm.net/2008/09/detrol-la-tv-commercial/</link>
		<comments>http://blog.adpharm.net/2008/09/detrol-la-tv-commercial/#comments</comments>
		<pubDate>Thu, 04 Sep 2008 16:51:32 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Advertising]]></category>

		<category><![CDATA[TV commercial]]></category>

		<category><![CDATA[2008]]></category>

		<category><![CDATA[Advertisement]]></category>

		<category><![CDATA[Consumer]]></category>

		<category><![CDATA[Detrol]]></category>

		<category><![CDATA[DTC]]></category>

		<category><![CDATA[Pfizer]]></category>

		<category><![CDATA[USA]]></category>

		<guid isPermaLink="false">http://blog.adpharm.net/?p=327</guid>
		<description><![CDATA[
This consumer advertising provides information on DETROL LA, a prescription medication for the symptoms of overactive bladder. It also encourages patients to have the Detrol Discussion with their doctor during their next appointment. Click the title to view the commercial.

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  addthis_pub  [...]]]></description>
		<wfw:commentRss>http://blog.adpharm.net/2008/09/detrol-la-tv-commercial/feed/</wfw:commentRss>
<enclosure url="http://blog.adpharm.net/wp-content/uploads/2008/09/detrollaschoolbell-usa.mov" length="5354820" type="video/quicktime" />
		</item>
		<item>
		<title>How to Create a Blockbuster</title>
		<link>http://blog.adpharm.net/2008/09/how-to-create-a-blockbuster/</link>
		<comments>http://blog.adpharm.net/2008/09/how-to-create-a-blockbuster/#comments</comments>
		<pubDate>Thu, 04 Sep 2008 16:41:37 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[Blockbuster]]></category>

		<category><![CDATA[Business]]></category>

		<category><![CDATA[Pharmaceutical]]></category>

		<category><![CDATA[Pharmaceutical marketing]]></category>

		<guid isPermaLink="false">http://blog.adpharm.net/?p=324</guid>
		<description><![CDATA[What do the pharmaceutical and entertainment industries have in common? More than you might think, says John Quelch. For starters, both run a greater risk in not pursuing the blockbuster than they do in pursuing it 
by John Quelch
The importance of blockbusters has been challenged recently by Chris Anderson&#8217;s long tail theory that you can [...]]]></description>
		<wfw:commentRss>http://blog.adpharm.net/2008/09/how-to-create-a-blockbuster/feed/</wfw:commentRss>
		</item>
		<item>
		<title>New ad strategy for Lipitor</title>
		<link>http://blog.adpharm.net/2008/09/new-ad-strategy-for-lipitor/</link>
		<comments>http://blog.adpharm.net/2008/09/new-ad-strategy-for-lipitor/#comments</comments>
		<pubDate>Tue, 02 Sep 2008 14:11:32 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<category><![CDATA[campaign]]></category>

		<category><![CDATA[Lipitor]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[Pfizer]]></category>

		<category><![CDATA[US]]></category>

		<guid isPermaLink="false">http://blog.adpharm.net//?p=322</guid>
		<description><![CDATA[The Wall Street Journal reports that Pfizer will air new Lipitor TV ads that feature a non-celebrity:
&#8220;The new television ad, set to debut Tuesday, features a testimonial from heart-attack survivor John Erlendson, a 58-year-old California talent agent. He didn&#8217;t take a cholesterol-fighting drug before his heart attack last year despite a history of high cholesterol, [...]]]></description>
		<wfw:commentRss>http://blog.adpharm.net/2008/09/new-ad-strategy-for-lipitor/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Non-branded DTC advertising&#8230;</title>
		<link>http://blog.adpharm.net/2008/08/non-branded-dtc-advertising/</link>
		<comments>http://blog.adpharm.net/2008/08/non-branded-dtc-advertising/#comments</comments>
		<pubDate>Sat, 30 Aug 2008 17:30:44 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Advertising]]></category>

		<category><![CDATA[Direct-to-consumer]]></category>

		<category><![CDATA[branded]]></category>

		<category><![CDATA[Chantix]]></category>

		<category><![CDATA[DTC]]></category>

		<category><![CDATA[Pfizer]]></category>

		<category><![CDATA[Pharmalot]]></category>

		<category><![CDATA[unbranded]]></category>

		<category><![CDATA[USA]]></category>

		<guid isPermaLink="false">http://blog.adpharm.net//?p=320</guid>
		<description><![CDATA[Several weeks ago, Pfizer returned its Chantix ads to television, although the drugmaker chose not to run typical ads touting the name of the controversial anti-smoking pill, which has been linked to suicidal thoughts and other side effects. Instead, Pfizer is trying unbranded advertising, which means the product name isn‚Äôt used and, therefore, costly ad [...]]]></description>
		<wfw:commentRss>http://blog.adpharm.net/2008/08/non-branded-dtc-advertising/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Are Ads for HIV Drugs Too Scary?</title>
		<link>http://blog.adpharm.net/2008/08/are-ads-for-hiv-drugs-too-scary/</link>
		<comments>http://blog.adpharm.net/2008/08/are-ads-for-hiv-drugs-too-scary/#comments</comments>
		<pubDate>Mon, 25 Aug 2008 16:25:07 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Advertising]]></category>

		<category><![CDATA[Commentary]]></category>

		<category><![CDATA[GSK]]></category>

		<category><![CDATA[HIV]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[Tactics]]></category>

		<category><![CDATA[USA]]></category>

		<category><![CDATA[Wall Street journal]]></category>

		<guid isPermaLink="false">http://blog.adpharm.net//?p=318</guid>
		<description><![CDATA[
Patient advocates are complaining that GlaxoSmithKline is using scary advertising to market medicines for HIV, the deadly virus that causes AIDS.
One Glaxo ad shows shark-infested waters with the message: ‚ÄúDon‚Äôt take a chance ‚Äî stick with the HIV medicine that‚Äôs working for you.‚Äù Some of Glaxo‚Äôs biggest HIV drugs have been losing ground to newer [...]]]></description>
		<wfw:commentRss>http://blog.adpharm.net/2008/08/are-ads-for-hiv-drugs-too-scary/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Top ten Viagra ad straplines (recycled)</title>
		<link>http://blog.adpharm.net/2008/08/top-ten-viagra-ad-straplines-recycled/</link>
		<comments>http://blog.adpharm.net/2008/08/top-ten-viagra-ad-straplines-recycled/#comments</comments>
		<pubDate>Fri, 22 Aug 2008 15:42:29 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Humor]]></category>

		<category><![CDATA[Consumer]]></category>

		<category><![CDATA[DTC]]></category>

		<category><![CDATA[Taglines]]></category>

		<category><![CDATA[Viagra]]></category>

		<guid isPermaLink="false">http://blog.adpharm.net//?p=316</guid>
		<description><![CDATA[10. Viagra, Whaazzzz up!
9. Viagra, The quicker pecker picker upper.
8. Viagra, like a rock!
7. Viagra, When it absolutely, positively has to be there overnight.
6. Viagra, Be all that you can be.
5. Viagra, Reach out and touch someone.
4. Viagra, Strong enough for a man, but made for a woman.
3. Viagra, Home of the whopper!
2. Viagra, We [...]]]></description>
		<wfw:commentRss>http://blog.adpharm.net/2008/08/top-ten-viagra-ad-straplines-recycled/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Storytelling billboard style</title>
		<link>http://blog.adpharm.net/2008/08/storytelling-billboard-style/</link>
		<comments>http://blog.adpharm.net/2008/08/storytelling-billboard-style/#comments</comments>
		<pubDate>Fri, 22 Aug 2008 09:25:42 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Outdoors]]></category>

		<category><![CDATA[Consumer]]></category>

		<category><![CDATA[Creative]]></category>

		<category><![CDATA[storytelling]]></category>

		<guid isPermaLink="false">http://blog.adpharm.net//?p=306</guid>
		<description><![CDATA[This is a billboard campaign for Garcia&#8217;s Irish Pub. It uses billboards as a &#8220;message board&#8221; to tell a story.
For more details about the campaign, see the original post on The Daily Ad Biz

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  addthis_title  = 'Storytelling+billboard+style';
  addthis_pub    = '';

]]></description>
		<wfw:commentRss>http://blog.adpharm.net/2008/08/storytelling-billboard-style/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Naked guerrillas</title>
		<link>http://blog.adpharm.net/2008/08/naked-guerrillas/</link>
		<comments>http://blog.adpharm.net/2008/08/naked-guerrillas/#comments</comments>
		<pubDate>Thu, 21 Aug 2008 13:24:53 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Guerilla]]></category>

		<category><![CDATA[Consumer]]></category>

		<category><![CDATA[Creative]]></category>

		<category><![CDATA[Germany]]></category>

		<category><![CDATA[Innovative]]></category>

		<category><![CDATA[Packaging]]></category>

		<guid isPermaLink="false">http://blog.adpharm.net//?p=302</guid>
		<description><![CDATA[Lush beauty products are handmade and all natural. The brand also considers the overuse of product packaging to be wasteful. To build awareness of their company&#8217;s policy of avoiding the unnecessary, some Lush employees took to the streets of Berlin wearing nothing but aprons.

The stuff that looks like cheese is actually soap and the jars [...]]]></description>
		<wfw:commentRss>http://blog.adpharm.net/2008/08/naked-guerrillas/feed/</wfw:commentRss>
		</item>
		<item>
		<title>BleuBlancRouge loves U2</title>
		<link>http://blog.adpharm.net/2008/08/bleublancrouge-loves-u2/</link>
		<comments>http://blog.adpharm.net/2008/08/bleublancrouge-loves-u2/#comments</comments>
		<pubDate>Thu, 21 Aug 2008 09:34:43 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[online]]></category>

		<category><![CDATA[2008]]></category>

		<category><![CDATA[AIDS]]></category>

		<category><![CDATA[awareness]]></category>

		<category><![CDATA[BBRx]]></category>

		<category><![CDATA[Bristol-Myers Squibb]]></category>

		<category><![CDATA[Canada]]></category>

		<category><![CDATA[DTC]]></category>

		<category><![CDATA[HIV]]></category>

		<category><![CDATA[multimedia]]></category>

		<category><![CDATA[U2]]></category>

		<guid isPermaLink="false">http://blog.adpharm.net//?p=297</guid>
		<description><![CDATA[
The pharmaceutical company Bristol-Myers Squibb and Universal Music have joined forces to launch the campaign Luvu2.ca designed to encourage young people to take tests for detecting HIV.
Designed and produced by Bleublancrouge and its pharmaceutical division BBRx, the operation unveiled on August 18 counts on the popularity of the group U2 and singer Mary J. Blige [...]]]></description>
		<wfw:commentRss>http://blog.adpharm.net/2008/08/bleublancrouge-loves-u2/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Medical Videos</title>
		<link>http://blog.adpharm.net/2008/08/medical-videos/</link>
		<comments>http://blog.adpharm.net/2008/08/medical-videos/#comments</comments>
		<pubDate>Mon, 18 Aug 2008 12:59:41 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Medical Reference]]></category>

		<category><![CDATA[collaboration]]></category>

		<category><![CDATA[free]]></category>

		<category><![CDATA[Medical]]></category>

		<category><![CDATA[multimedia]]></category>

		<category><![CDATA[online]]></category>

		<category><![CDATA[procedures]]></category>

		<category><![CDATA[Reference]]></category>

		<category><![CDATA[video]]></category>

		<guid isPermaLink="false">http://blog.adpharm.net//?p=290</guid>
		<description><![CDATA[
Medicalvideos.us is a new online service. Here&#8217;s what they have to say about their service:
&#8220;Medical Videos is an online library dedicated for videos and movies related to Medicine and Surgery to provide one easy place to find whatever a doctor, medical student,nurse or any individuals involved in medicine to find whatever he/she looks for. With [...]]]></description>
		<wfw:commentRss>http://blog.adpharm.net/2008/08/medical-videos/feed/</wfw:commentRss>
		</item>
		<item>
		<title>New Canadian ads on AdPharm.net</title>
		<link>http://blog.adpharm.net/2008/08/new-canadian-ads-on-adpharmnet/</link>
		<comments>http://blog.adpharm.net/2008/08/new-canadian-ads-on-adpharmnet/#comments</comments>
		<pubDate>Fri, 15 Aug 2008 10:52:03 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[AdPharm gallery]]></category>

		<category><![CDATA[2008]]></category>

		<category><![CDATA[adpharm.net]]></category>

		<category><![CDATA[Advertising]]></category>

		<category><![CDATA[Canada]]></category>

		<category><![CDATA[HCP]]></category>

		<category><![CDATA[Pharmaceutical]]></category>

		<guid isPermaLink="false">http://blog.adpharm.net//?p=286</guid>
		<description><![CDATA[


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  addthis_title  = 'New+Canadian+ads+on+AdPharm.net';
  addthis_pub    = '';

]]></description>
		<wfw:commentRss>http://blog.adpharm.net/2008/08/new-canadian-ads-on-adpharmnet/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Nevralgex Muscle Relaxant</title>
		<link>http://blog.adpharm.net/2008/08/nevralgex-muscle-relaxant/</link>
		<comments>http://blog.adpharm.net/2008/08/nevralgex-muscle-relaxant/#comments</comments>
		<pubDate>Wed, 13 Aug 2008 15:47:13 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<category><![CDATA[AdsOfTheWorld]]></category>

		<category><![CDATA[Advertising]]></category>

		<category><![CDATA[Brazil]]></category>

		<category><![CDATA[Cool]]></category>

		<category><![CDATA[Creative]]></category>

		<category><![CDATA[DTC]]></category>

		<category><![CDATA[illustration]]></category>

		<category><![CDATA[Journal ad]]></category>

		<category><![CDATA[Medical]]></category>

		<category><![CDATA[Pain]]></category>

		<category><![CDATA[Print]]></category>

		<guid isPermaLink="false">http://blog.adpharm.net//?p=284</guid>
		<description><![CDATA[280 steps? Cool. I was an athlete when young.
Nevralgex. 0% Pain. 100% Relief.

Drop it. I&#8217;ll get it down here.
Nevralgex. 0% Pain. 100% Relief.

Advertising Agency: Ara??jo, Florian??polis, Brazil
Creative Directors: Alexandre Guedes, Edu Borges
Art Director: Thiago Zandonai
Copywriters: Alexandre Guedes, Leo Fontes
Illustrator: Mika
Photographer: Photos.com
Published: May 2008
Via Ads of the World

  addthis_url    = 'http%3A%2F%2Fblog.adpharm.net%2F2008%2F08%2Fnevralgex-muscle-relaxant%2F';
  [...]]]></description>
		<wfw:commentRss>http://blog.adpharm.net/2008/08/nevralgex-muscle-relaxant/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Gothic Art using Radiology</title>
		<link>http://blog.adpharm.net/2008/08/gothic-art-using-radiology/</link>
		<comments>http://blog.adpharm.net/2008/08/gothic-art-using-radiology/#comments</comments>
		<pubDate>Tue, 12 Aug 2008 12:19:53 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<category><![CDATA[anatomical]]></category>

		<category><![CDATA[Art]]></category>

		<category><![CDATA[Belgium]]></category>

		<category><![CDATA[Cool]]></category>

		<category><![CDATA[Creative]]></category>

		<category><![CDATA[display]]></category>

		<category><![CDATA[Humor]]></category>

		<category><![CDATA[Humour]]></category>

		<category><![CDATA[ideas]]></category>

		<category><![CDATA[illustration]]></category>

		<category><![CDATA[Medgadget]]></category>

		<category><![CDATA[Medical]]></category>

		<category><![CDATA[original]]></category>

		<category><![CDATA[Reference]]></category>

		<category><![CDATA[X-Ray]]></category>

		<guid isPermaLink="false">http://blog.adpharm.net//?p=282</guid>
		<description><![CDATA[
Gothic glasswork created by Belgian artist Wim Delvoye using X-rays.
See his other works on his site: http://www.wimdelvoye.be/
Via medgadget

  addthis_url    = 'http%3A%2F%2Fblog.adpharm.net%2F2008%2F08%2Fgothic-art-using-radiology%2F';
  addthis_title  = 'Gothic+Art+using+Radiology';
  addthis_pub    = '';

]]></description>
		<wfw:commentRss>http://blog.adpharm.net/2008/08/gothic-art-using-radiology/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Relistor launch Ad</title>
		<link>http://blog.adpharm.net/2008/08/relistor_launch/</link>
		<comments>http://blog.adpharm.net/2008/08/relistor_launch/#comments</comments>
		<pubDate>Tue, 12 Aug 2008 12:16:16 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<category><![CDATA[AdPharm]]></category>

		<category><![CDATA[Advertising]]></category>

		<category><![CDATA[Canada]]></category>

		<category><![CDATA[Constipation]]></category>

		<category><![CDATA[HCP]]></category>

		<category><![CDATA[healthcare]]></category>

		<category><![CDATA[Journal ad]]></category>

		<category><![CDATA[Medical]]></category>

		<category><![CDATA[Oncology]]></category>

		<category><![CDATA[Pharma]]></category>

		<category><![CDATA[Photography]]></category>

		<guid isPermaLink="false">http://blog.adpharm.net//?p=280</guid>
		<description><![CDATA[This month&#8217;s New England journal of Medicine had the launch ad of a new product, Relistor&#8230;

Click here to see it on AdPharm

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  addthis_title  = 'Relistor+launch+Ad';
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]]></description>
		<wfw:commentRss>http://blog.adpharm.net/2008/08/relistor_launch/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Thyroid cancer awareness</title>
		<link>http://blog.adpharm.net/2008/08/thyroid-cancer-awareness/</link>
		<comments>http://blog.adpharm.net/2008/08/thyroid-cancer-awareness/#comments</comments>
		<pubDate>Tue, 12 Aug 2008 11:59:50 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<category><![CDATA[AdPharm]]></category>

		<category><![CDATA[anatomical]]></category>

		<category><![CDATA[awareness]]></category>

		<category><![CDATA[Consumer]]></category>

		<category><![CDATA[Creative]]></category>

		<category><![CDATA[DTC]]></category>

		<category><![CDATA[healthcare]]></category>

		<category><![CDATA[Medical]]></category>

		<category><![CDATA[Oncology]]></category>

		<category><![CDATA[original]]></category>

		<category><![CDATA[Print]]></category>

		<category><![CDATA[Subliminal]]></category>

		<category><![CDATA[TV]]></category>

		<guid isPermaLink="false">http://blog.adpharm.net//?p=271</guid>
		<description><![CDATA[Interesting campaign about thyroid cancer. It plays on the great awareness already established with breast cancer. Great visuals. See below for other executions of the same campaign.
From the Light of Life Foundation
http://checkyourneck.com




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  addthis_pub    = '';

]]></description>
		<wfw:commentRss>http://blog.adpharm.net/2008/08/thyroid-cancer-awareness/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Recent ads on Adpharm.net</title>
		<link>http://blog.adpharm.net/2008/06/recent-ads-on-adpharmnet/</link>
		<comments>http://blog.adpharm.net/2008/06/recent-ads-on-adpharmnet/#comments</comments>
		<pubDate>Thu, 26 Jun 2008 17:26:15 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/?p=270</guid>
		<description><![CDATA[





















  addthis_url    = 'http%3A%2F%2Fblog.adpharm.net%2F2008%2F06%2Frecent-ads-on-adpharmnet%2F';
  addthis_title  = 'Recent+ads+on+Adpharm.net';
  addthis_pub    = '';

]]></description>
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		</item>
		<item>
		<title>The Super Colon</title>
		<link>http://blog.adpharm.net/2008/06/the-super-colon/</link>
		<comments>http://blog.adpharm.net/2008/06/the-super-colon/#comments</comments>
		<pubDate>Wed, 11 Jun 2008 12:13:40 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/?p=269</guid>
		<description><![CDATA[
An inflatable, 20-foot long, 8-foot high replica of a human colon, is an interactive educational tool that is teaching people all across America that colorectal cancer is preventable, treatable and beatable!

As visitors walk through the Super Colon, they get an up-close look at:


healthy colon tissue
tissue with non-malignant colorectal disease like Crohns and colitis
colorectal polyps
various stages [...]]]></description>
		<wfw:commentRss>http://blog.adpharm.net/2008/06/the-super-colon/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Lennart Nilsson Photography</title>
		<link>http://blog.adpharm.net/2008/06/lennart-nilsson-photography/</link>
		<comments>http://blog.adpharm.net/2008/06/lennart-nilsson-photography/#comments</comments>
		<pubDate>Tue, 10 Jun 2008 16:29:21 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/?p=263</guid>
		<description><![CDATA[
Lennart Nilsson is a groundbreaking science photographer from Sweden.

www.lennartnilsson.com, it&#8217;s definitely worth the visit!

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  addthis_pub    = '';

]]></description>
		<wfw:commentRss>http://blog.adpharm.net/2008/06/lennart-nilsson-photography/feed/</wfw:commentRss>
		</item>
		<item>
		<title>&#8220;Anatomy: The Foundation of Medicine; From Aristotle to Early Twentieth Century Wall Charts,&#8221; Online Exhibition</title>
		<link>http://blog.adpharm.net/2008/06/anatomy-the-foundation-of-medicine-from-aristotle-to-early-twentieth-century-wall-charts-online-exhibition/</link>
		<comments>http://blog.adpharm.net/2008/06/anatomy-the-foundation-of-medicine-from-aristotle-to-early-twentieth-century-wall-charts-online-exhibition/#comments</comments>
		<pubDate>Sun, 01 Jun 2008 17:04:33 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/?p=262</guid>
		<description><![CDATA[




The afore mentioned  anonymous &#8220;Friend of Morbid Anatomy&#8221; has directed my attention to a new online exhibition housed on the University of Virginia Health System website called &#8220;Anatomy: The Foundation of Medicine; From Aristotle to Early Twentieth Century Wall Charts.&#8221; It features an excellent selection of images and a short essay on the history [...]]]></description>
		<wfw:commentRss>http://blog.adpharm.net/2008/06/anatomy-the-foundation-of-medicine-from-aristotle-to-early-twentieth-century-wall-charts-online-exhibition/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Merck is getting it&#8230;</title>
		<link>http://blog.adpharm.net/2008/05/merck-is-getting-it/</link>
		<comments>http://blog.adpharm.net/2008/05/merck-is-getting-it/#comments</comments>
		<pubDate>Sat, 31 May 2008 12:08:36 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/?p=261</guid>
		<description><![CDATA[
&#8216;Shame on Merck&#8217;: Drug Giant Blasted for Steep AIDS Drug Prices in Mexico. AIDS Healthcare Foundation is running an ad campaign lambasting Merck on their lack of support and commitment to help fight AIDS in Mexico.
Click here to read the story in Bahia de Banderas News

  addthis_url    = 'http%3A%2F%2Fblog.adpharm.net%2F2008%2F05%2Fmerck-is-getting-it%2F';
  addthis_title [...]]]></description>
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		</item>
		<item>
		<title>Hello Health!</title>
		<link>http://blog.adpharm.net/2008/05/hello-health/</link>
		<comments>http://blog.adpharm.net/2008/05/hello-health/#comments</comments>
		<pubDate>Fri, 30 May 2008 13:22:17 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/?p=259</guid>
		<description><![CDATA[
A new web-based healthcare service where patients will be assigned a doctor with whom they&#8217;ll be able to communicate via IM, video-conference among other platforms.
HelloHealth
Via Springwise

  addthis_url    = 'http%3A%2F%2Fblog.adpharm.net%2F2008%2F05%2Fhello-health%2F';
  addthis_title  = 'Hello+Health%21';
  addthis_pub    = '';

]]></description>
		<wfw:commentRss>http://blog.adpharm.net/2008/05/hello-health/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Rexona for the people!</title>
		<link>http://blog.adpharm.net/2008/05/rexona-for-the-people/</link>
		<comments>http://blog.adpharm.net/2008/05/rexona-for-the-people/#comments</comments>
		<pubDate>Wed, 28 May 2008 16:51:17 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/?p=258</guid>
		<description><![CDATA[
Advertising Agency: Lowe Limited Vietnam
Joint Executive Creative Directors: Brandie Tan, Tin Sanchez
Art Director: Erik Nguyen
Copywriter: Bich Ngoc Nguyen
Illustrator: Take Studio
Click here to view the full Raxona ad collection on Adpharm.

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  addthis_pub    = '';

]]></description>
		<wfw:commentRss>http://blog.adpharm.net/2008/05/rexona-for-the-people/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Split the headache</title>
		<link>http://blog.adpharm.net/2008/05/split-the-headache/</link>
		<comments>http://blog.adpharm.net/2008/05/split-the-headache/#comments</comments>
		<pubDate>Wed, 28 May 2008 16:32:57 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/?p=257</guid>
		<description><![CDATA[

New Aspirin ads from Egypt
Click here for all aspirin ads on Adpharm.net

  addthis_url    = 'http%3A%2F%2Fblog.adpharm.net%2F2008%2F05%2Fsplit-the-headache%2F';
  addthis_title  = 'Split+the+headache';
  addthis_pub    = '';

]]></description>
		<wfw:commentRss>http://blog.adpharm.net/2008/05/split-the-headache/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Do Consumers Understand Drug Ads?</title>
		<link>http://blog.adpharm.net/2008/05/do-consumers-understand-drug-ads/</link>
		<comments>http://blog.adpharm.net/2008/05/do-consumers-understand-drug-ads/#comments</comments>
		<pubDate>Sat, 17 May 2008 18:37:14 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/?p=256</guid>
		<description><![CDATA[
Here&#8217;s an interesting article from Kate Pickert of Time magazine on Direct-to-Consumer pharmaceutical advertising. Click here to read it.


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  addthis_pub    = '';

]]></description>
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		</item>
		<item>
		<title>Dr. Scholl&#8217;s ads throughout the years</title>
		<link>http://blog.adpharm.net/2008/05/dr-scholls-ads-throughout-the-years/</link>
		<comments>http://blog.adpharm.net/2008/05/dr-scholls-ads-throughout-the-years/#comments</comments>
		<pubDate>Sat, 17 May 2008 16:02:51 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/?p=255</guid>
		<description><![CDATA[




And Much more&#8230;
See the gallery here, on AdPharm

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  addthis_pub    = '';

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		</item>
		<item>
		<title>Twins?</title>
		<link>http://blog.adpharm.net/2008/05/twins/</link>
		<comments>http://blog.adpharm.net/2008/05/twins/#comments</comments>
		<pubDate>Fri, 16 May 2008 16:01:31 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/?p=254</guid>
		<description><![CDATA[
AmBisome
RXclub winner, 2004


Cipralex
As seen in Canadian Pharmaceutical magazines, 2007


  addthis_url    = 'http%3A%2F%2Fblog.adpharm.net%2F2008%2F05%2Ftwins%2F';
  addthis_title  = 'Twins%3F';
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]]></description>
		<wfw:commentRss>http://blog.adpharm.net/2008/05/twins/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Mebucain - When Swallowing Hurts</title>
		<link>http://blog.adpharm.net/2008/05/mebucain/</link>
		<comments>http://blog.adpharm.net/2008/05/mebucain/#comments</comments>
		<pubDate>Fri, 16 May 2008 13:45:12 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/?p=253</guid>
		<description><![CDATA[ When swallowing hurts.   




Advertising Agency: Saatchi &#38; Saatchi Brussels, Belgium
Creative Director: Jan Teulingkx
Copywriters: Caroline D?¬¢‚Äö?á¬®‚Äö?ë¬¢Hont, Bouke Zoete
Art Directors: Patrick Vermeylen, Stijn Klaver
Photographer: Tom Joye
Mebucain is a medicine produced by Novartis against sore throat and infections of the mouth and the pharynx. It&#8217;s available in two different flavours, Mint (formerly known as forte) [...]]]></description>
		<wfw:commentRss>http://blog.adpharm.net/2008/05/mebucain/feed/</wfw:commentRss>
		</item>
		<item>
		<title>RisperdalConsta new print ad</title>
		<link>http://blog.adpharm.net/2008/05/risperdalconsta-new-print-ad/</link>
		<comments>http://blog.adpharm.net/2008/05/risperdalconsta-new-print-ad/#comments</comments>
		<pubDate>Thu, 15 May 2008 16:50:04 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/?p=252</guid>
		<description><![CDATA[

  addthis_url    = 'http%3A%2F%2Fblog.adpharm.net%2F2008%2F05%2Frisperdalconsta-new-print-ad%2F';
  addthis_title  = 'RisperdalConsta+new+print+ad';
  addthis_pub    = '';

]]></description>
		<wfw:commentRss>http://blog.adpharm.net/2008/05/risperdalconsta-new-print-ad/feed/</wfw:commentRss>
		</item>
		<item>
		<title>New Pataday Campaign</title>
		<link>http://blog.adpharm.net/2008/05/new-pataday-campaign/</link>
		<comments>http://blog.adpharm.net/2008/05/new-pataday-campaign/#comments</comments>
		<pubDate>Wed, 14 May 2008 17:16:22 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/?p=251</guid>
		<description><![CDATA[
Print ad:  Once-a-day relief for itchy allergy eyes. That&#8217;s genius.

TV commercial

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  addthis_title  = 'New+Pataday+Campaign';
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]]></description>
		<wfw:commentRss>http://blog.adpharm.net/2008/05/new-pataday-campaign/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Pfizer Canada corporate TV commercial</title>
		<link>http://blog.adpharm.net/2008/05/pfizer-canada-corporate-tv-commercial/</link>
		<comments>http://blog.adpharm.net/2008/05/pfizer-canada-corporate-tv-commercial/#comments</comments>
		<pubDate>Wed, 14 May 2008 11:15:16 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://blog.adpharm.net/?p=249</guid>
		<description><![CDATA[Feel-good TV commercial for Pfizer Canada from Zig.

Click on image to view the commercial
 Que peut-on faire pour rester en sant?©?  
On peut courir. On peut cuisiner. On peut respirer. On peut jouer. On peut rire. On peut changer de vitesse. On peut briser la glace. On peut r?™ver. On peut lutter. On peut [...]]]></description>
		<wfw:commentRss>http://blog.adpharm.net/2008/05/pfizer-canada-corporate-tv-commercial/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Stunning Otrivin campaign</title>
		<link>http://blog.adpharm.net/2008/05/stunning-otrivin-campaing/</link>
		<comments>http://blog.adpharm.net/2008/05/stunning-otrivin-campaing/#comments</comments>
		<pubDate>Mon, 12 May 2008 20:52:21 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/?p=242</guid>
		<description><![CDATA[From Saatchi&#38;Saatchi, Italy






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		</item>
		<item>
		<title>Jelly fish</title>
		<link>http://blog.adpharm.net/2008/05/jelly-fish/</link>
		<comments>http://blog.adpharm.net/2008/05/jelly-fish/#comments</comments>
		<pubDate>Mon, 12 May 2008 20:30:03 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/?p=241</guid>
		<description><![CDATA[A few amazing animations from the Fight fo Life series developped for the BBC by Jellyfish Pictures, out of London. The realism is stunning.



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  addthis_title  = 'Jelly+fish';
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		<wfw:commentRss>http://blog.adpharm.net/2008/05/jelly-fish/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Solve Puzzles for Science!</title>
		<link>http://blog.adpharm.net/2008/05/solve-puzzles-for-science/</link>
		<comments>http://blog.adpharm.net/2008/05/solve-puzzles-for-science/#comments</comments>
		<pubDate>Fri, 09 May 2008 17:32:21 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/?p=239</guid>
		<description><![CDATA[From MedGadget
This new online game, a protein folding puzzler, is a product of a collaboration between scientists at University of Washington and Howard Hughes Medical Institute. The game is designed to entertain and advance science at the same time. In other words, this is a distributed computing project with built-in fun

&#8230;Howard Hughes Medical Institute (HHMI) [...]]]></description>
		<wfw:commentRss>http://blog.adpharm.net/2008/05/solve-puzzles-for-science/feed/</wfw:commentRss>
		</item>
		<item>
		<title>New Viagra &#8220;intermission&#8221; campaign</title>
		<link>http://blog.adpharm.net/2008/05/viagra-denise/</link>
		<comments>http://blog.adpharm.net/2008/05/viagra-denise/#comments</comments>
		<pubDate>Fri, 09 May 2008 09:34:34 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/?p=238</guid>
		<description><![CDATA[
 Denise


Vivian


Michelle


Bobby
Taxi

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		<item>
		<title>Seatbelt awareness</title>
		<link>http://blog.adpharm.net/2008/05/sealtbelt-awareness/</link>
		<comments>http://blog.adpharm.net/2008/05/sealtbelt-awareness/#comments</comments>
		<pubDate>Thu, 08 May 2008 17:51:52 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/?p=237</guid>
		<description><![CDATA[MarketForce Perth developed this campaign to help raise awareness about wearing a seatbelt. Pretty striking visuals&#8230;



Via ScaryIdeas.com

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]]></description>
		<wfw:commentRss>http://blog.adpharm.net/2008/05/sealtbelt-awareness/feed/</wfw:commentRss>
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		<item>
		<title>Pfizer &#038; Eisai Aricept &#8220;My Brother&#8221; 300&#215;250 (unbranded)</title>
		<link>http://blog.adpharm.net/2008/05/pfizer-eisai-aricept-my-brother-300x250-unbranded/</link>
		<comments>http://blog.adpharm.net/2008/05/pfizer-eisai-aricept-my-brother-300x250-unbranded/#comments</comments>
		<pubDate>Thu, 08 May 2008 16:00:25 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/?p=234</guid>
		<description><![CDATA[

  addthis_url    = 'http%3A%2F%2Fblog.adpharm.net%2F2008%2F05%2Fpfizer-eisai-aricept-my-brother-300x250-unbranded%2F';
  addthis_title  = 'Pfizer+%26%23038%3B+Eisai+Aricept+%26%238220%3BMy+Brother%26%238221%3B+300%26%23215%3B250+%28unbranded%29';
  addthis_pub    = '';

]]></description>
		<wfw:commentRss>http://blog.adpharm.net/2008/05/pfizer-eisai-aricept-my-brother-300x250-unbranded/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Pfizer &#038; Eisai Aricept &#8220;My Wife&#8221; 300&#215;250 (unbranded)</title>
		<link>http://blog.adpharm.net/2008/05/pfizer-eisai-aricept-my-wife-300x250-unbranded/</link>
		<comments>http://blog.adpharm.net/2008/05/pfizer-eisai-aricept-my-wife-300x250-unbranded/#comments</comments>
		<pubDate>Thu, 08 May 2008 15:57:03 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/?p=233</guid>
		<description><![CDATA[
http://adverlicio.us/

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  addthis_pub    = '';

]]></description>
		<wfw:commentRss>http://blog.adpharm.net/2008/05/pfizer-eisai-aricept-my-wife-300x250-unbranded/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Great medical animation from Nucleus</title>
		<link>http://blog.adpharm.net/2008/05/great-medical-animation-from-nucleus/</link>
		<comments>http://blog.adpharm.net/2008/05/great-medical-animation-from-nucleus/#comments</comments>
		<pubDate>Thu, 08 May 2008 11:00:06 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/?p=232</guid>
		<description><![CDATA[
Nucleus Medical Art&#8217;s 2007 animation demo reel shows surgery, anatomy, mechanism of action (MOA), and physiology produced for medical devices, pharmaceutical companies, biotechnology, marketing agencies, lawyers, and more. Online at http://www.nucleusinc.com/youtube

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  addthis_pub    = '';

]]></description>
		<wfw:commentRss>http://blog.adpharm.net/2008/05/great-medical-animation-from-nucleus/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Healthcare advertising Parodies</title>
		<link>http://blog.adpharm.net/2008/05/healthcare-advertising-parodies/</link>
		<comments>http://blog.adpharm.net/2008/05/healthcare-advertising-parodies/#comments</comments>
		<pubDate>Thu, 08 May 2008 04:00:28 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/?p=220</guid>
		<description><![CDATA[Annuale, SNL 2008
Annuale - Seasonnale TV commercial parody

Levitol, Mad TV 2006

Woomba, SNL 2004
Personnal hygiene TV commercial parody
Woomba Personal hygiene commercial
Coin Slot Cream, SNL 2006

Tylenol BM, SNL 2005

HiberNol, SNL 1993

Excedrin Racial Tension Headache, SNL 2004

Oops I Crapped My Pants, SNL 1998
Ooops, I crapped my pants
Kotex Classic, SNL 2002
snl_kotex_classic
John Madden for Vagicil, MAD TV 2006

Zoloft, MAD TV [...]]]></description>
		<wfw:commentRss>http://blog.adpharm.net/2008/05/healthcare-advertising-parodies/feed/</wfw:commentRss>
		</item>
		<item>
		<title>GSK warned on disease awareness campaign</title>
		<link>http://blog.adpharm.net/2008/05/gsk-warned-on-disease-awareness-campaign/</link>
		<comments>http://blog.adpharm.net/2008/05/gsk-warned-on-disease-awareness-campaign/#comments</comments>
		<pubDate>Wed, 07 May 2008 17:33:01 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/?p=227</guid>
		<description><![CDATA[
According to the Straits Times, the Singaporean authorities may be having a rethink about their decision to allow drug companies to run disease awareness campaigns. And if the latest example is anything to go by, you can see why. The GSK advert is certainly heavy on the scare tactics and light on details.
The Health Sciences [...]]]></description>
		<wfw:commentRss>http://blog.adpharm.net/2008/05/gsk-warned-on-disease-awareness-campaign/feed/</wfw:commentRss>
		</item>
		<item>
		<title>the drawings of Leonardo da Vinci</title>
		<link>http://blog.adpharm.net/2008/05/the-drawings-of-leonardo-da-vinci/</link>
		<comments>http://blog.adpharm.net/2008/05/the-drawings-of-leonardo-da-vinci/#comments</comments>
		<pubDate>Wed, 07 May 2008 14:13:29 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/?p=226</guid>
		<description><![CDATA[
www.drawingsofleonardo.org is a gallery showing a selection of Leonardo da Vinci&#8217;s drawings in very good resolution. Some of his better know drawings are of the human anatomy.


http://www.drawingsofleonardo.org/

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		</item>
		<item>
		<title>New Anatomical Tatoos from StreetAnatomy!</title>
		<link>http://blog.adpharm.net/2008/05/new-anatomical-tatoos-from-streetanatomy/</link>
		<comments>http://blog.adpharm.net/2008/05/new-anatomical-tatoos-from-streetanatomy/#comments</comments>
		<pubDate>Tue, 06 May 2008 20:15:13 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/?p=225</guid>
		<description><![CDATA[

This cerebellum tattoo was submitted by Matt Millard.  One of the most unique anatomical tattoos I?¬¢‚Äö?á¬®‚Äö?ë¬¢ve seen yet.
See more at the Anatomy Tattoo Gallery.

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		<wfw:commentRss>http://blog.adpharm.net/2008/05/new-anatomical-tatoos-from-streetanatomy/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Soviet Futuristic Illustration: Oodles of Optimism</title>
		<link>http://blog.adpharm.net/2008/05/soviet-futuristic-illustration-oodles-of-optimism/</link>
		<comments>http://blog.adpharm.net/2008/05/soviet-futuristic-illustration-oodles-of-optimism/#comments</comments>
		<pubDate>Tue, 06 May 2008 20:10:19 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/?p=224</guid>
		<description><![CDATA[



Via and more images at Dark Roasted Blend



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]]></description>
		<wfw:commentRss>http://blog.adpharm.net/2008/05/soviet-futuristic-illustration-oodles-of-optimism/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Kolestor Direct-mailer</title>
		<link>http://blog.adpharm.net/2008/05/221/</link>
		<comments>http://blog.adpharm.net/2008/05/221/#comments</comments>
		<pubDate>Tue, 06 May 2008 19:59:23 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/?p=221</guid>
		<description><![CDATA[
Via Adme.ru

  addthis_url    = 'http%3A%2F%2Fblog.adpharm.net%2F2008%2F05%2F221%2F';
  addthis_title  = 'Kolestor+Direct-mailer';
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]]></description>
		<wfw:commentRss>http://blog.adpharm.net/2008/05/221/feed/</wfw:commentRss>
		</item>
		<item>
		<title>The New Science of Addiction</title>
		<link>http://blog.adpharm.net/2008/05/the-new-science-of-addiction/</link>
		<comments>http://blog.adpharm.net/2008/05/the-new-science-of-addiction/#comments</comments>
		<pubDate>Mon, 05 May 2008 13:25:00 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/?p=216</guid>
		<description><![CDATA[

Drugs Alter the Brain&#8217;s Reward Pathway
This is a visual way of explainin how drugs interact with the brain from The University of Utah, Genetic Science Learning Center
Here&#8217;s how they describe the game:
The simplified mechanisms of drug action presented here are just a small part of the story. When drugs enter the body they elicit very [...]]]></description>
		<wfw:commentRss>http://blog.adpharm.net/2008/05/the-new-science-of-addiction/feed/</wfw:commentRss>
		</item>
		<item>
		<title>This week&#8217;s newest additions on Adpharm.net</title>
		<link>http://blog.adpharm.net/2008/05/this-weeks-newest-additions-on-adpharmnet/</link>
		<comments>http://blog.adpharm.net/2008/05/this-weeks-newest-additions-on-adpharmnet/#comments</comments>
		<pubDate>Mon, 05 May 2008 10:25:14 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/?p=215</guid>
		<description><![CDATA[
Culture, art et religion
 
Helping bring axial movement in tune with AS patients

 Explore the possibilities.

 Take Life further

 Human conditions.

 WHO ARE YOUR LAM-EXPERIENCED PATIENTS?

 ACTONEL helps you watch her back

 Find relief. Aspirina

 Make it stop. Alca-Luftal

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		<wfw:commentRss>http://blog.adpharm.net/2008/05/this-weeks-newest-additions-on-adpharmnet/feed/</wfw:commentRss>
		</item>
		<item>
		<title>50 Greatest Comedy Sketches</title>
		<link>http://blog.adpharm.net/2008/05/50-greatest-comedy-sketches/</link>
		<comments>http://blog.adpharm.net/2008/05/50-greatest-comedy-sketches/#comments</comments>
		<pubDate>Sun, 04 May 2008 19:50:43 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/?p=214</guid>
		<description><![CDATA[From Nerve.com

There&#8217;s no more sure-fire way to kill something&#8217;s intrinsic comedic value than to try to examine what makes it funny. The minute you start thinking, you stop laughing. So why, then, have Nerve and IFC.com devoted an enormous amount of time, manpower, monetary resources, server space and posh catered lunches to the pursuit of [...]]]></description>
		<wfw:commentRss>http://blog.adpharm.net/2008/05/50-greatest-comedy-sketches/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Orange Tango Needs you!</title>
		<link>http://blog.adpharm.net/2008/05/orange-tango-needs-you/</link>
		<comments>http://blog.adpharm.net/2008/05/orange-tango-needs-you/#comments</comments>
		<pubDate>Sun, 04 May 2008 16:05:52 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/2008/05/04/orange-tango-needs-you/</guid>
		<description><![CDATA[
orangetango is deeply involved in assisting the Fondation les petits tr??â¬¨¬©sors de l?¬¢‚Äö?á¬®‚Äö?ë¬¢H??â¬¨¬•pital Rivi??â¬¨¬Ære-des-Prairies, which supports the cause of the mental health of children. Until May 9, during the National Week of Mental Health, on behalf of the Foundation and in collaboration with M??â¬¨¬©trocom and STM, orangetango is organizing a collection of gifts inside metro [...]]]></description>
		<wfw:commentRss>http://blog.adpharm.net/2008/05/orange-tango-needs-you/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Spot the error</title>
		<link>http://blog.adpharm.net/2008/05/spot-the-error/</link>
		<comments>http://blog.adpharm.net/2008/05/spot-the-error/#comments</comments>
		<pubDate>Sun, 04 May 2008 16:00:38 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/2008/05/04/spot-the-error/</guid>
		<description><![CDATA[

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  addthis_title  = 'Spot+the+error';
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		<wfw:commentRss>http://blog.adpharm.net/2008/05/spot-the-error/feed/</wfw:commentRss>
		</item>
		<item>
		<title>18th Century Italian Anatomical Waxworks in 3D, on Flickr!</title>
		<link>http://blog.adpharm.net/2008/05/18th-century-italian-anatomical-waxworks-in-3d-on-flickr/</link>
		<comments>http://blog.adpharm.net/2008/05/18th-century-italian-anatomical-waxworks-in-3d-on-flickr/#comments</comments>
		<pubDate>Sun, 04 May 2008 15:57:34 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/2008/05/04/18th-century-italian-anatomical-waxworks-in-3d-on-flickr/</guid>
		<description><![CDATA[From Morbid Anatomy



Grab your red/blue 3D glasses and head over to Flickr to check out a few of master wax-worker Clemente Susini&#8217;s (1757-1814) anatomical waxes in 3D (!!!), compliments of Stanford Medicine&#8217;s newly released series of anaglyphs.
The rest on Morbid Anatomy

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		<wfw:commentRss>http://blog.adpharm.net/2008/05/18th-century-italian-anatomical-waxworks-in-3d-on-flickr/feed/</wfw:commentRss>
		</item>
		<item>
		<title>PMS relief</title>
		<link>http://blog.adpharm.net/2008/05/pms-relief/</link>
		<comments>http://blog.adpharm.net/2008/05/pms-relief/#comments</comments>
		<pubDate>Fri, 02 May 2008 13:41:58 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/2008/05/02/pms-relief/</guid>
		<description><![CDATA[
Funny billboard For Panadol PMS relief from Singapore
Agency: Ogilvy &#38; Mather Singapore

  addthis_url    = 'http%3A%2F%2Fblog.adpharm.net%2F2008%2F05%2Fpms-relief%2F';
  addthis_title  = 'PMS+relief';
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]]></description>
		<wfw:commentRss>http://blog.adpharm.net/2008/05/pms-relief/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Most viewed ad on AdPharm</title>
		<link>http://blog.adpharm.net/2008/05/most-viewed-ad-on-adpharm/</link>
		<comments>http://blog.adpharm.net/2008/05/most-viewed-ad-on-adpharm/#comments</comments>
		<pubDate>Thu, 01 May 2008 19:33:22 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/2008/05/01/most-viewed-ad-on-adpharm/</guid>
		<description><![CDATA[
Aricept for Alzheimer&#8217;s is the most viewed ad on AdPharm.net

  addthis_url    = 'http%3A%2F%2Fblog.adpharm.net%2F2008%2F05%2Fmost-viewed-ad-on-adpharm%2F';
  addthis_title  = 'Most+viewed+ad+on+AdPharm';
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]]></description>
		<wfw:commentRss>http://blog.adpharm.net/2008/05/most-viewed-ad-on-adpharm/feed/</wfw:commentRss>
		</item>
		<item>
		<title>This month&#8217;s AMPQ magazine</title>
		<link>http://blog.adpharm.net/2008/05/this-months-ampq-magazine/</link>
		<comments>http://blog.adpharm.net/2008/05/this-months-ampq-magazine/#comments</comments>
		<pubDate>Thu, 01 May 2008 19:27:40 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/2008/05/01/this-months-ampq-magazine/</guid>
		<description><![CDATA[??á¬¨‚Ä†
This month, the AMPQ expands on  computer and internet topics while le Ma??â¬¨?Ütre imprimeur touches on &#8220;green&#8221; inks, varnishes, plates&#8230;

  addthis_url    = 'http%3A%2F%2Fblog.adpharm.net%2F2008%2F05%2Fthis-months-ampq-magazine%2F';
  addthis_title  = 'This+month%26%238217%3Bs+AMPQ+magazine';
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		<wfw:commentRss>http://blog.adpharm.net/2008/05/this-months-ampq-magazine/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Cool 3D medical illustrations</title>
		<link>http://blog.adpharm.net/2008/04/cool-3d-medical-illustrations/</link>
		<comments>http://blog.adpharm.net/2008/04/cool-3d-medical-illustrations/#comments</comments>
		<pubDate>Tue, 15 Apr 2008 21:17:56 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/2008/04/15/cool-3d-medical-illustrations/</guid>
		<description><![CDATA[Here are samples of Bryan Christie&#8217;s work.





Thanks StreetAnatomy!

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		<wfw:commentRss>http://blog.adpharm.net/2008/04/cool-3d-medical-illustrations/feed/</wfw:commentRss>
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		<item>
		<title>New Anatomical ad gallery on AdPharm</title>
		<link>http://blog.adpharm.net/2008/04/new-anatomical-ad-gallery-on-adpharm/</link>
		<comments>http://blog.adpharm.net/2008/04/new-anatomical-ad-gallery-on-adpharm/#comments</comments>
		<pubDate>Tue, 15 Apr 2008 14:35:02 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/2008/04/15/new-anatomical-ad-gallery-on-adpharm/</guid>
		<description><![CDATA[New Anatomical ads gallery

New Advertising gallery featuring visuals from human anatomy on AdPharm.net

  addthis_url    = 'http%3A%2F%2Fblog.adpharm.net%2F2008%2F04%2Fnew-anatomical-ad-gallery-on-adpharm%2F';
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		<wfw:commentRss>http://blog.adpharm.net/2008/04/new-anatomical-ad-gallery-on-adpharm/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Anatomie Femme (1939)</title>
		<link>http://blog.adpharm.net/2008/04/anatomie-femme-1939/</link>
		<comments>http://blog.adpharm.net/2008/04/anatomie-femme-1939/#comments</comments>
		<pubDate>Sat, 12 Apr 2008 10:58:26 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/2008/04/12/anatomie-femme-1939/</guid>
		<description><![CDATA[From pilllpat (agence eureka)

Anatomical illustrations of women from 1939.


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		<wfw:commentRss>http://blog.adpharm.net/2008/04/anatomie-femme-1939/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Anatomie 1903</title>
		<link>http://blog.adpharm.net/2008/04/anatomie-1903/</link>
		<comments>http://blog.adpharm.net/2008/04/anatomie-1903/#comments</comments>
		<pubDate>Sat, 12 Apr 2008 10:56:27 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/2008/04/12/anatomie-1903/</guid>
		<description><![CDATA[From pilllpat (agence eureka)

Various anatomical illustrations from 1903.

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  addthis_title  = 'Anatomie+1903';
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		<wfw:commentRss>http://blog.adpharm.net/2008/04/anatomie-1903/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Anatomie Homme</title>
		<link>http://blog.adpharm.net/2008/04/anatomie-homme/</link>
		<comments>http://blog.adpharm.net/2008/04/anatomie-homme/#comments</comments>
		<pubDate>Sat, 12 Apr 2008 10:54:13 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/2008/04/12/anatomie-homme/</guid>
		<description><![CDATA[From pilllpat (agence eureka)

Vintage anatomical illustrations of men.

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  addthis_title  = 'Anatomie+Homme';
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		<wfw:commentRss>http://blog.adpharm.net/2008/04/anatomie-homme/feed/</wfw:commentRss>
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		<item>
		<title>Anatomie 1937</title>
		<link>http://blog.adpharm.net/2008/04/anatomie-1937/</link>
		<comments>http://blog.adpharm.net/2008/04/anatomie-1937/#comments</comments>
		<pubDate>Sat, 12 Apr 2008 10:52:04 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/2008/04/12/anatomie-1937/</guid>
		<description><![CDATA[From pilllpat (agence eureka)

Anatomical illustrations from 1937.

  addthis_url    = 'http%3A%2F%2Fblog.adpharm.net%2F2008%2F04%2Fanatomie-1937%2F';
  addthis_title  = 'Anatomie+1937';
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]]></description>
		<wfw:commentRss>http://blog.adpharm.net/2008/04/anatomie-1937/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Anatomie Femme (1937)</title>
		<link>http://blog.adpharm.net/2008/04/anatomie-femme-1937/</link>
		<comments>http://blog.adpharm.net/2008/04/anatomie-femme-1937/#comments</comments>
		<pubDate>Sat, 12 Apr 2008 10:49:52 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/2008/04/12/anatomie-femme-1937/</guid>
		<description><![CDATA[Images from pilllpat (agence eureka)

Anatomical illustrations of women from 1937.

  addthis_url    = 'http%3A%2F%2Fblog.adpharm.net%2F2008%2F04%2Fanatomie-femme-1937%2F';
  addthis_title  = 'Anatomie+Femme+%281937%29';
  addthis_pub    = '';

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		<wfw:commentRss>http://blog.adpharm.net/2008/04/anatomie-femme-1937/feed/</wfw:commentRss>
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		<item>
		<title>Images from Mysterious German Manuscript</title>
		<link>http://blog.adpharm.net/2008/04/images-from-mysterious-german-manuscript/</link>
		<comments>http://blog.adpharm.net/2008/04/images-from-mysterious-german-manuscript/#comments</comments>
		<pubDate>Sat, 12 Apr 2008 10:30:51 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/2008/04/12/images-from-mysterious-german-manuscript/</guid>
		<description><![CDATA[From Morbid Anatomy
??á¬¨‚Ä†


Won&#8217;t some kind soul please translate Stefan Nagel&#8217;s online illustrated manuscript &#8220;Schaubuden: Geschichte und Erscheinungsformen&#8221; for me? The images are so good, I am dying to know the context.
For more on Nagel&#8217;s manuscript, see this recent post. View the images in context here. See more images from the document in the Morbid Anatomy [...]]]></description>
		<wfw:commentRss>http://blog.adpharm.net/2008/04/images-from-mysterious-german-manuscript/feed/</wfw:commentRss>
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		<item>
		<title>National Museum of Health and Medicine Images Online</title>
		<link>http://blog.adpharm.net/2008/04/national-museum-of-health-and-medicine-images-online/</link>
		<comments>http://blog.adpharm.net/2008/04/national-museum-of-health-and-medicine-images-online/#comments</comments>
		<pubDate>Wed, 09 Apr 2008 09:03:11 +0000</pubDate>
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		<description><![CDATA[

From Not totally Rad
If you just stick to the Capitol Mall on visits to Washington D. C., you will probably never end up at the wonderful National Museum of Health and Medicine. If so, you&#8217;ll end up missing out on an awesome and ginormous collection of historically and medically fascinating items. This museum was founded [...]]]></description>
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		<title>Photoshop painting technique</title>
		<link>http://blog.adpharm.net/2008/04/photoshop-painting-technique/</link>
		<comments>http://blog.adpharm.net/2008/04/photoshop-painting-technique/#comments</comments>
		<pubDate>Thu, 03 Apr 2008 08:56:13 +0000</pubDate>
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		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://blog.adpharm.net/2008/04/03/photoshop-painting-technique/</guid>
		<description><![CDATA[One of the exercises I?¬¢‚Äö?á¬®‚Äö?ë¬¢m doing right now for ?¬¢‚Äö?á¬®??¨fun?¬¢‚Äö?á¬®¬¨?? is to simulate a carbon dust drawing using Photoshop. People always say there are ten different ways to do the same thing in Photoshop. Here?¬¢‚Äö?á¬®‚Äö?ë¬¢s how I do it.

This Max Brodel drawing is the one I plan to copy. Of course, you can also use your own drawing or simply start from scratch.
The image below is a work in progress that shows various steps I took from start to finish.
brodel-copy.jpg

-The first thing I did was place the original drawing in a Photoshop layer and traced an outline on a separate layer. Based on the outline, I made paths that outlined any hard edges in the drawing. The paths are to be used later for isolating sections in the drawing. Then I deleted the layer with the original drawing and placed another copy of the original side by side for reference.

-Then, on a brand new layer, I selected the entire outline based on a path I made earlier, and masked the area (masked area shown in pink) outside of the drawing so that the drawing stays within the outline.

-I filled this entire layer with 50% gray (see area labeled ?¬¢‚Äö?á¬®??¨flat fill 50% gray?¬¢‚Äö?á¬®¬¨??) and then multiplied it with the sketch mode. Now I just have one layer with everything on it.

-Next comes the simple but time-consuming part. Keeping the brush tool at 50% gray, I painted on top of the flat fill using the multiply mode to darken, and the screen mode to lighten. By adjusting the opacity, size, and hardness of the brush, you can paint in all the details. Usually I start by using a large brush to get the overall tone, and gradually refining smaller sections. By keeping certain sections selected, you can create soft gradients next to sharp edges without interfering with the adjacent section.

-When all the main parts are done, I will use a blur tool over the entire outline and the parts between selections to avoid any unnatural sharp edges. Then I will refine the edges using the same technique above?¬¢‚Äö?á¬®‚Äö?Ñ??painting with a brush in multiply or blend modes. I may also add a little noise to the entire drawing to simulate a paper texture.

I hope that?¬¢‚Äö?á¬®‚Äö?ë¬¢s not too confusing. By the way, it really speeds things up if you have a tablet. Until nine months ago I did all my digital work with my fingers on a 2?¬¢‚Äö?á¬®¬¨?x3?¬¢‚Äö?á¬®¬¨? touch pad. It?¬¢‚Äö?á¬®‚Äö?ë¬¢s not impossible to paint without a tablet, but tablets make the work flow more efficient.]]></description>
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		<title>Pharmaceutical promotion, the Russian way&#8230;</title>
		<link>http://blog.adpharm.net/2008/03/pharmaceutical-promotion-the-russian-way/</link>
		<comments>http://blog.adpharm.net/2008/03/pharmaceutical-promotion-the-russian-way/#comments</comments>
		<pubDate>Wed, 19 Mar 2008 10:08:11 +0000</pubDate>
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		<description><![CDATA[Could you imagine promoting a pharmaceutical company by producing a promotional piece reminiscent of the Snap-on tools calendar? This is Zeldis, a Russian group of companies that specializes in the development, production and promotion of medicines. Maybe we can learn a few tricks from them&#8230; And also suggest another cover?

They even have a decent mission [...]]]></description>
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		<title>So what exactly is irresponsible drug promotion?</title>
		<link>http://blog.adpharm.net/2008/02/so-what-exactly-is-irresponsible-drug-promotion/</link>
		<comments>http://blog.adpharm.net/2008/02/so-what-exactly-is-irresponsible-drug-promotion/#comments</comments>
		<pubDate>Tue, 12 Feb 2008 13:18:24 +0000</pubDate>
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		<description><![CDATA[From Marketing Overdose
Well, Consumers International recently commissioned a background report on issues of unethical drug promotion taking place in developing countries. The report was compiled by leading experts in the field of unethical drug promotion - Dr. Peter Mansfield of Healthy Skepticism, Dr. Maneerat Layton and Ms. Joana Ramos. As part of their research, the [...]]]></description>
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		<title>Thwarting Generics: Step One, Proscratinate</title>
		<link>http://blog.adpharm.net/2008/01/thwarting-generics-step-one-proscratinate/</link>
		<comments>http://blog.adpharm.net/2008/01/thwarting-generics-step-one-proscratinate/#comments</comments>
		<pubDate>Fri, 11 Jan 2008 17:58:45 +0000</pubDate>
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		<description><![CDATA[From Pharmalot??á¬¨‚Ä†
In a perfect world, we could take our time to meet challenges. Brand-name drugmakers, however, do not have that luxury. A new report, however, suggests some must believe otherwise. After surveying big pharma for its ?¬¢‚Äö?á¬®?Ä??Combatting Generics?¬¢‚Äö?á¬®‚Äö?ë¬¢ study, Cutting Edge finds that 66 percent do not begin counter-generics planning until at least two years [...]]]></description>
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		<title>What Defines an Exclusive Agency-Client Relationship?</title>
		<link>http://blog.adpharm.net/2008/01/what-defines-an-exclusive-agency-client-relationship/</link>
		<comments>http://blog.adpharm.net/2008/01/what-defines-an-exclusive-agency-client-relationship/#comments</comments>
		<pubDate>Fri, 11 Jan 2008 17:57:25 +0000</pubDate>
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		<description><![CDATA[If It&#8217;s Only Project-Based Work, Can You See Other People?
From Marc Brownstein, AdAge.com 
There&#8217;s a dilemma that small agencies are facing as they take on more project-based accounts: How to handle client conflicts when they are doing work for more than one client in a competing industry?
Over the holidays, I was talking with a fellow [...]]]></description>
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		<title>Pharmaceutical rep. training</title>
		<link>http://blog.adpharm.net/2008/01/pharmaceutical-rep-training/</link>
		<comments>http://blog.adpharm.net/2008/01/pharmaceutical-rep-training/#comments</comments>
		<pubDate>Wed, 09 Jan 2008 13:36:20 +0000</pubDate>
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		<description><![CDATA[

  addthis_url    = 'http%3A%2F%2Fblog.adpharm.net%2F2008%2F01%2Fpharmaceutical-rep-training%2F';
  addthis_title  = 'Pharmaceutical+rep.+training';
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		<title>Canadian Ad Guidelines Coming</title>
		<link>http://blog.adpharm.net/2008/01/canadian-ad-guidelines-coming/</link>
		<comments>http://blog.adpharm.net/2008/01/canadian-ad-guidelines-coming/#comments</comments>
		<pubDate>Wed, 09 Jan 2008 13:13:39 +0000</pubDate>
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		<description><![CDATA[From PharmExecBlog
Posted on January 8th, 2008 by Joanna Breitstein

DTC in Canada may be closer than you think. Currently, Canada allows only reminder and disease-awareness ads for prescription drugs. But while a court case continues to rage challenging the legality of the DTC ban, an industry group is quietly setting up the infrastructure that will help [...]]]></description>
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		<title>F-Cup Pudding boosts busts through snacking</title>
		<link>http://blog.adpharm.net/2008/01/f-cup-pudding-boosts-busts-through-snacking/</link>
		<comments>http://blog.adpharm.net/2008/01/f-cup-pudding-boosts-busts-through-snacking/#comments</comments>
		<pubDate>Tue, 08 Jan 2008 18:28:43 +0000</pubDate>
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		<description><![CDATA[From kilian-nakamura.com

Instead of trying to slim down this new year, why not make bigger breasts your new year?¬¢‚Äö?á¬®‚Äö?ë¬¢s resolution?  Trade in those questionable fad diets and pricey gym memberships for Yokoyama Corporations?¬¢‚Äö?á¬®‚Äö?ë¬¢s F-Cup Pudding snacks.

The magic ingredient is pueraria mirifica, a southeast Asian plant containing phytoestrogens that is being marketed as a natural breast [...]]]></description>
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		<title>FDA Approves 19 New U.S. Drugs, Fewest Since &#8216;83; Glaxo Leads</title>
		<link>http://blog.adpharm.net/2008/01/fda-approves-19-new-us-drugs-fewest-since-83-glaxo-leads/</link>
		<comments>http://blog.adpharm.net/2008/01/fda-approves-19-new-us-drugs-fewest-since-83-glaxo-leads/#comments</comments>
		<pubDate>Tue, 08 Jan 2008 18:22:20 +0000</pubDate>
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		<description><![CDATA[By Justin Blum, Bloomberg.com

      Jan. 8 (Bloomberg) &#8212; The U.S. Food and Drug Administration approved 19 new drugs in 2007, the fewest in 24 years, after drugmakers focused on developing uses for existing products.
The number of new medicines, including those made with novel chemical ingredients and using biotechnology, was three [...]]]></description>
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		<title>Dingell Goes After Lipitor Spokesman</title>
		<link>http://blog.adpharm.net/2008/01/dingell-goes-after-lipitor-spokesman/</link>
		<comments>http://blog.adpharm.net/2008/01/dingell-goes-after-lipitor-spokesman/#comments</comments>
		<pubDate>Tue, 08 Jan 2008 18:20:44 +0000</pubDate>
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		<description><![CDATA[From PharmAid
John Dingell (D-MI), chair of the House Committee on Energy and Commerce is taking aim at Robert Jarvik for his role as Lipitor spokesman.
Evidently, the issue is that since Jarvik only graduated medical school, but has not actually practiced medicine, so he is unqualified to dispense medical advice. Dingell only seems to be going [...]]]></description>
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		<title>Sleep Monitoring Bed Combats Your Sleep Apnea</title>
		<link>http://blog.adpharm.net/2008/01/sleep-monitoring-bed-combats-your-sleep-apnea/</link>
		<comments>http://blog.adpharm.net/2008/01/sleep-monitoring-bed-combats-your-sleep-apnea/#comments</comments>
		<pubDate>Tue, 08 Jan 2008 18:19:12 +0000</pubDate>
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		<description><![CDATA[From MedGadget.com??á¬¨‚Ä†
 When you think of a sleep-inducing bed, you don&#8217;t imagine features such as an iPod dock, an HD projector, internet capability or multiple subwoofers. But what the hell, if you ever do decide to fall asleep, the bed is claimed to feature &#8220;military technology&#8221; designed to put an end to your spouse&#8217;s snoring.
Utilizing [...]]]></description>
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		<title>IdentityPal: The USB Medical Bracelet</title>
		<link>http://blog.adpharm.net/2008/01/identitypal-the-usb-medical-bracelet/</link>
		<comments>http://blog.adpharm.net/2008/01/identitypal-the-usb-medical-bracelet/#comments</comments>
		<pubDate>Tue, 08 Jan 2008 18:17:02 +0000</pubDate>
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		<description><![CDATA[From MedGadget.com

If you&#8217;re more concerned with universal access to your medical records than with your own privacy, then the IdenentityPal was made for you.
 The IdentityPal is a USB data storage device used to aid in the retrieval of detailed medical records, pet owner details, and general safety contact information in the event of an [...]]]></description>
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		<title>Honoring the pharma creatives: Rx Club 2007 Award Winners</title>
		<link>http://blog.adpharm.net/2008/01/honoring-the-pharma-creatives-rx-club-2007-award-winners/</link>
		<comments>http://blog.adpharm.net/2008/01/honoring-the-pharma-creatives-rx-club-2007-award-winners/#comments</comments>
		<pubDate>Fri, 04 Jan 2008 10:24:19 +0000</pubDate>
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		<description><![CDATA[From StreetAnatomy
The annual RX Club Awards is considered to be the Oscars of pharmaceutical product advertising and promotion. It honors work in print, electronic media, and video in the service of healthcare. The RX club ?¬¢‚Äö?á¬®??¨provides an independent forum for the worldwide healthcare advertising community to exchange ideas, showcase their best creative projects, and bring [...]]]></description>
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		<title>Is this celebrity doctor&#8217;s TV ad right for you?</title>
		<link>http://blog.adpharm.net/2008/01/is-this-celebrity-doctors-tv-ad-right-for-you/</link>
		<comments>http://blog.adpharm.net/2008/01/is-this-celebrity-doctors-tv-ad-right-for-you/#comments</comments>
		<pubDate>Fri, 04 Jan 2008 10:04:27 +0000</pubDate>
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		<description><![CDATA[By Robert Bazell, MSNBC
 Chief science and health correspondentWould you buy a heart medication from someone whose own efforts to cure heart disease led to failure?
Apparently, many people do.
Dr. Robert Jarvik?¬¢‚Äö?á¬®‚Äö?ë¬¢s ubiquitous appearances as a pitchman for Pfizer?¬¢‚Äö?á¬®‚Äö?ë¬¢s cholesterol-lowering drug Lipitor  have worked well, according to Rich Thomaselli of Advertising Age. Thomaselli notes that [...]]]></description>
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		<title>Spotlight: Cvetomir Georgiev</title>
		<link>http://blog.adpharm.net/2008/01/spotlight-cvetomir-georgiev/</link>
		<comments>http://blog.adpharm.net/2008/01/spotlight-cvetomir-georgiev/#comments</comments>
		<pubDate>Wed, 02 Jan 2008 20:30:07 +0000</pubDate>
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		<description><![CDATA[From StreetAnatomy.com
Cvetomir is an incredibly talented computer graphic artist. At 22 years old he is already an accomplished 3D character modeler at Masthead Studios in Bulgaria.  He says that sculpting helped him develop his skills in 3D computer modeling.



He created these two striking anatomical images using 3D Studio Max, Z Brush, and Photoshop.
Of his [...]]]></description>
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		<title>Man as Industrial Palace: the impact of Fritz Kahn</title>
		<link>http://blog.adpharm.net/2008/01/man-as-industrial-palace-the-impact-of-fritz-kahn/</link>
		<comments>http://blog.adpharm.net/2008/01/man-as-industrial-palace-the-impact-of-fritz-kahn/#comments</comments>
		<pubDate>Wed, 02 Jan 2008 20:28:07 +0000</pubDate>
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		<description><![CDATA[From StreetAnatomy.com


A German, Jewish gynecologist, artist, and popular science writer extraordinaire, Fritz Kahn (1888-1968) is considered by many to be the founder of conceptual medical illustration.
Kahn produced a series of books during the 1920s on the inner workings of the human body using metaphors of modern industrial life. His modernist visualization was fitting since he [...]]]></description>
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		<title>Wearing your anatomy on your skin: the anatomy tattoo gallery</title>
		<link>http://blog.adpharm.net/2008/01/wearing-your-anatomy-on-your-skin-the-anatomy-tattoo-gallery/</link>
		<comments>http://blog.adpharm.net/2008/01/wearing-your-anatomy-on-your-skin-the-anatomy-tattoo-gallery/#comments</comments>
		<pubDate>Wed, 02 Jan 2008 20:24:42 +0000</pubDate>
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		<description><![CDATA[From StreetAnatomy.com
I personally don?¬¢‚Äö?á¬®‚Äö?ë¬¢t have any tattoos. I just haven?¬¢‚Äö?á¬®‚Äö?ë¬¢t found that one piece of art that I can live with for the rest of my life. I do appreciate them however. So I decided to look for people who were passionate enough about anatomy to actually have a piece tattooed on themselves. Here are [...]]]></description>
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		<title>Burn Your Brochures: 8 Better Alternatives for Creating Collateral</title>
		<link>http://blog.adpharm.net/2008/01/burn-your-brochures-8-better-alternatives-for-creating-collateral/</link>
		<comments>http://blog.adpharm.net/2008/01/burn-your-brochures-8-better-alternatives-for-creating-collateral/#comments</comments>
		<pubDate>Wed, 02 Jan 2008 18:57:37 +0000</pubDate>
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		<description><![CDATA[From ezinearticles.com
If you work in marketing communications, you?¬¢‚Äö?á¬®‚Äö?ë¬¢ve probably seen this scenario a dozen times: A harried sales guy, shirts-sleeves rolled up to the elbow, storms into your cubicle. ?¬¢‚Äö?á¬®??¨I got a hot sales call in Toledo in three weeks. I got to have a brochure to leave behind,?¬¢‚Äö?á¬®¬¨?? he says, smacking his fist into [...]]]></description>
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		<title>Drug Ads Are Ignored In The Blink Of An Eye</title>
		<link>http://blog.adpharm.net/2008/01/drug-ads-are-ignored-in-the-blink-of-an-eye/</link>
		<comments>http://blog.adpharm.net/2008/01/drug-ads-are-ignored-in-the-blink-of-an-eye/#comments</comments>
		<pubDate>Wed, 02 Jan 2008 18:54:52 +0000</pubDate>
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		<description><![CDATA[From Pharmalot
That?¬¢‚Äö?á¬®‚Äö?ë¬¢s the argument made by ad consultant Lee Weinblatt, whose firm, PreTesting, recently developed a system that records what?¬¢‚Äö?á¬®‚Äö?ë¬¢s known as saccadic eye motion - the involuntary flicks and darts of the eye - as consumers watch television commercials and read billboards or print advertising, reports The Star-Ledger of New Jersey (which owns Pharmalot).

After [...]]]></description>
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		<title>Phreesia: Wireless Patient Clipboard</title>
		<link>http://blog.adpharm.net/2008/01/phreesia/</link>
		<comments>http://blog.adpharm.net/2008/01/phreesia/#comments</comments>
		<pubDate>Wed, 02 Jan 2008 17:46:28 +0000</pubDate>
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		<description><![CDATA[From medgadget.com
Phreesia Inc., a New York, NY company, also known as &#8220;the patient check-in company,&#8221; is trying to replace the patient clipboard with a free wireless automated touch-screen PhreesiaPad. Upon arrival to a doctor&#8217;s office, patients answer a series of multiple-choice questions about their medical history and current symptoms in the waiting room, and then [...]]]></description>
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		<title>Novartis Hands $25 Million Drug Account to Deutsch</title>
		<link>http://blog.adpharm.net/2008/01/novartis-hands-25-million-drug-account-to-deutsch/</link>
		<comments>http://blog.adpharm.net/2008/01/novartis-hands-25-million-drug-account-to-deutsch/#comments</comments>
		<pubDate>Tue, 01 Jan 2008 19:44:00 +0000</pubDate>
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		<description><![CDATA[By  	 				Rupal Parekh, Adage.com
 Published: December 18, 2007
NEW YORK (AdAge.com) &#8212; Novartis is awarding more work to Interpublic Group of Cos.&#8217; Deutsch, New York, which won the $25 million marketing account for the pharmaceutical giant&#8217;s new Exelon patch following a review.
The Exelon patch &#8212; which recently won U.S. approval to help treat mild [...]]]></description>
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		<title>A Heart Stent Maker Decides the Way to the Patient Is Through the Patient</title>
		<link>http://blog.adpharm.net/2007/12/a-heart-stent-maker-decides-the-way-to-the-patient-is-through-the-patient/</link>
		<comments>http://blog.adpharm.net/2007/12/a-heart-stent-maker-decides-the-way-to-the-patient-is-through-the-patient/#comments</comments>
		<pubDate>Wed, 05 Dec 2007 17:37:00 +0000</pubDate>
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		<description><![CDATA[

Original post: New York Times
FOOTBALL fans who tuned in to watch the Dallas Cowboys crush the New York Jets on Thanksgiving Day saw at least one novel play: the first attempt by a medical device maker to market a heart stent directly to consumers.
Those who missed it will have more than 175 opportunities to see [...]]]></description>
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		<title>Retrievr</title>
		<link>http://blog.adpharm.net/2007/11/retrievr/</link>
		<comments>http://blog.adpharm.net/2007/11/retrievr/#comments</comments>
		<pubDate>Sat, 17 Nov 2007 11:37:49 +0000</pubDate>
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		<description><![CDATA[
 retrievr is an experimental service which lets you search and explore in a selection of Flickr images by drawing a rough sketch.
Currently the index contains many of Flickr&#8217;s most interesting images.
Does it actually work?
 Yes! That is, it depends. (Mainly on your expectations!)
In my experience, the results are usually fairly good, sometimes even stunning [...]]]></description>
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		<title>A great humourus take on the business of pitches</title>
		<link>http://blog.adpharm.net/2007/11/viagra-no-uturn/</link>
		<comments>http://blog.adpharm.net/2007/11/viagra-no-uturn/#comments</comments>
		<pubDate>Thu, 15 Nov 2007 09:32:11 +0000</pubDate>
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		<description><![CDATA[Pitching is bad. So are RFP&#8217;s.
From AdLand
A businessman walks out of his plush suburban home and notices that the neighbours are having their house repainted. &#8220;That looks very nice&#8221; he shouts over to the paint contractor, who immediately responds &#8220;You like it? We can paint your house too. We&#8217;ll do it for free, and if [...]]]></description>
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		<title>Marketing to Professionals: Do You Know What Doctors Do Online?</title>
		<link>http://blog.adpharm.net/2007/11/marketing-to-professionals-do-you-know-what-doctors-do-online/</link>
		<comments>http://blog.adpharm.net/2007/11/marketing-to-professionals-do-you-know-what-doctors-do-online/#comments</comments>
		<pubDate>Mon, 12 Nov 2007 18:31:13 +0000</pubDate>
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		<description><![CDATA[If you&#8217;re a marketer, you should. You can increase the value of your brand Web site if you know what doctors want and when they&#8217;re logging on.

Oct 1, 2007, Pharmaceutical Executive


 Mark Bard, president, Manhattan Research


Physicians are using the Internet for much more than requesting an occasional journal article. But do they visit the brand.com/ [...]]]></description>
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		<title>Is this true?: AbelsonTaylor&#8217;s &#8220;Your Bowel Movements Miss You&#8221; Campaign Pitch for Amitiza Fails to Move Takeda</title>
		<link>http://blog.adpharm.net/2007/11/is-this-true-abelsontaylors-your-bowel-movements-miss-you-campaign-pitch-for-amitiza-fails-to-move-takeda/</link>
		<comments>http://blog.adpharm.net/2007/11/is-this-true-abelsontaylors-your-bowel-movements-miss-you-campaign-pitch-for-amitiza-fails-to-move-takeda/#comments</comments>
		<pubDate>Mon, 12 Nov 2007 13:28:46 +0000</pubDate>
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		<description><![CDATA[From PharmaMarketingBlog??á¬¨‚Ä†
AbselonTaylor (AT), the ad agency responsible for the innovative and multi-award winning &#8220;Your Dreams Miss You&#8221; Rozerem DTC campaign (see here, here, and here), failed to move Takeda with a similar advertising plan for Amitiza, the Japanese drug company&#8217;s  anti-constipation medication.
According to an inside source speaking anonymously to this reporter, AT&#8217;s failed pitch [...]]]></description>
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		<title>What&#8217;s the trend in print?</title>
		<link>http://blog.adpharm.net/2007/11/whats-the-trend-in-print/</link>
		<comments>http://blog.adpharm.net/2007/11/whats-the-trend-in-print/#comments</comments>
		<pubDate>Thu, 08 Nov 2007 18:05:56 +0000</pubDate>
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		<description><![CDATA[&#160;
As reported by AdsOfTheWorld.com

Illustration is back in print advertising, and back with a vengeance. It is breaking free from the visual clutter of popular highly polished advertising photography. Even New York City chose to represent itself with funky happy doodles. There is a big range of highly diverse styles. Here are a few trends from [...]]]></description>
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		<item>
		<title>eboy</title>
		<link>http://blog.adpharm.net/2007/11/eboy/</link>
		<comments>http://blog.adpharm.net/2007/11/eboy/#comments</comments>
		<pubDate>Wed, 07 Nov 2007 10:31:25 +0000</pubDate>
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		<description><![CDATA[http://hello.eboy.com/eboy/ 


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		<title>Anatomy of a Balloon Animal</title>
		<link>http://blog.adpharm.net/2007/11/anatomy-of-a-balloon-animal/</link>
		<comments>http://blog.adpharm.net/2007/11/anatomy-of-a-balloon-animal/#comments</comments>
		<pubDate>Wed, 07 Nov 2007 10:25:31 +0000</pubDate>
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		<description><![CDATA[From StreetAnatomy
 
 
This wonderfully creative poster is the work of digital artist, Jason Freeny.  Who would have thought that a balloon animal would have such intricate anatomy?  I especially like the mini tutorial at the bottom of the poster that shows how to make a balloon animal of your own.  It?¬¢‚Äö?á¬®‚Äö?ë¬¢s [...]]]></description>
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		<title>Maker of Lipitor Fight Generic Rival</title>
		<link>http://blog.adpharm.net/2007/11/maker-of-lipitor-digs-in-to-fight-generic-rival/</link>
		<comments>http://blog.adpharm.net/2007/11/maker-of-lipitor-digs-in-to-fight-generic-rival/#comments</comments>
		<pubDate>Sun, 04 Nov 2007 13:57:46 +0000</pubDate>
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		<description><![CDATA[Initially published in the New York Times
By STEPHANIE SAUL and ALEX BERENSON
Published: November 3, 2007
It is shaping up to be the biggest shift yet to a generic drug, potentially saving the nation $2 billion a year or more in prescription costs.
And scientists and doctors say that for most of the 16 million people in America [...]]]></description>
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		<title>Heal</title>
		<link>http://blog.adpharm.net/2007/11/heal/</link>
		<comments>http://blog.adpharm.net/2007/11/heal/#comments</comments>
		<pubDate>Fri, 02 Nov 2007 09:21:14 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
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		<description><![CDATA[
The Health Education Assets Library (HEAL) is a digital library that provides free accessible digital teaching resources of the highest quality that meet the needs of health sciences educators and learners.
Truly an invaluable visual reference website: http://www.healcentral.org

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		<title>The 8th Wonder of the World</title>
		<link>http://blog.adpharm.net/2007/11/the-8th-wonder-of-the-world/</link>
		<comments>http://blog.adpharm.net/2007/11/the-8th-wonder-of-the-world/#comments</comments>
		<pubDate>Fri, 02 Nov 2007 09:08:18 +0000</pubDate>
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		<description><![CDATA[
Aspirin the 8th wonder of the World? It&#8217;s been around for so long that maybe it is&#8230; Bayer has created a website to commemorate Aspirin&#8217;s accomplishments throughout it&#8217;s 110 years on the market.
http://www.the8thworldwonder.com

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		<title>Subliminal Plavix ad on CNN broadcast</title>
		<link>http://blog.adpharm.net/2007/10/subliminal-plavix-ad-on-cnn-broadcast/</link>
		<comments>http://blog.adpharm.net/2007/10/subliminal-plavix-ad-on-cnn-broadcast/#comments</comments>
		<pubDate>Wed, 31 Oct 2007 15:05:24 +0000</pubDate>
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		<description><![CDATA[As seen on YouTube

Plavix allegedly placed a subliminal during a CNN broadcast about Pavarotti&#8217;s sad death. The message seen as a flash was the one seen on the following image.


 
&#160;

To see the broadcast as a WMV file, go to AdPharm.net.

Click here to see the original file on Youtube.



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		<title>Bristol-Myers Squibb Sees Sales Gain After Ad Spend Hike</title>
		<link>http://blog.adpharm.net/2007/10/bristol-myers-squibb-sees-sales-gain-after-ad-spend-hike/</link>
		<comments>http://blog.adpharm.net/2007/10/bristol-myers-squibb-sees-sales-gain-after-ad-spend-hike/#comments</comments>
		<pubDate>Fri, 26 Oct 2007 13:04:16 +0000</pubDate>
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		<description><![CDATA[From MediaPost Publications
by Tanya Irwin,??á¬¨‚Ä†Friday, Oct 26, 2007??á¬¨‚Ä†5:00 AM ET 				 					 						 						
SALES OF BRISTOL-MEYERS SQUIBB&#8217;S PLAVIX and Abilify were up in the third quarter, the company reported Thursday, thanks largely to a 23% increase in ad spend.

 The budget line rose to $351 million, up from $286 million in the same quarter a [...]]]></description>
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		<title>Talking gift tags and cd cases</title>
		<link>http://blog.adpharm.net/2007/10/talking-gift-tags-and-cd-cases/</link>
		<comments>http://blog.adpharm.net/2007/10/talking-gift-tags-and-cd-cases/#comments</comments>
		<pubDate>Thu, 25 Oct 2007 13:57:12 +0000</pubDate>
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		<description><![CDATA[From Springwise.com

As the season of gift giving draws ever nearer, so too does the Herculean challenge of penning countless holiday cards, letters and notes to family, friends and colleagues near and far. Pre.vu is offering a digital-age alternative that could make such tasks a little easier by allowing consumers to record a personalised message onto [...]]]></description>
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		<title>Clean ads</title>
		<link>http://blog.adpharm.net/2007/10/clean-ads/</link>
		<comments>http://blog.adpharm.net/2007/10/clean-ads/#comments</comments>
		<pubDate>Thu, 25 Oct 2007 13:52:48 +0000</pubDate>
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		<description><![CDATA[From Springwise.com

Guerrilla marketing techniques have been around for years, but they&#8217;ve also acquired a bad rep for sometimes defacing public property; city officials tend not to look too kindly on adverts scrawled in spray paint on city pavement, for example. Now Street Advertising Services is offering a less antagonizing?¬¢‚Äö?á¬®‚Äö?Ñ??and more legal?¬¢‚Äö?á¬®‚Äö?Ñ??solution by creating images out [...]]]></description>
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		<title>Ad Stars</title>
		<link>http://blog.adpharm.net/2007/10/ad-stars/</link>
		<comments>http://blog.adpharm.net/2007/10/ad-stars/#comments</comments>
		<pubDate>Tue, 23 Oct 2007 18:45:19 +0000</pubDate>
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		<description><![CDATA[Pharm Exec honors the most innovative, creative, and thought-provoking ads of 2006?¬¢‚Äö?á¬®‚Äö?Ñ??and the people who created them.


Mar 1, 2007


By: 			George Koroneos


Pharmaceutical Executive


 
Ignite opted for animation to stand out from all the other HIV information available on the Web. &#8220;We wanted the audience of  &#8216;Live With It&#8217; to pause and realize that they haven&#8217;t [...]]]></description>
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		<title>TOP 100 ADVERTISING CAMPAIGNS</title>
		<link>http://blog.adpharm.net/2007/10/top-100-advertising-campaigns/</link>
		<comments>http://blog.adpharm.net/2007/10/top-100-advertising-campaigns/#comments</comments>
		<pubDate>Tue, 23 Oct 2007 18:15:26 +0000</pubDate>
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		<description><![CDATA[From adage.com


 
    
Volkswagen, &#8220;Think Small&#8220;, Doyle Dane Bernbach, 1959
Coca-Cola, &#8220;The pause that refreshes&#8220;, D&#8217;Arcy Co., 1929
Marlboro, The Marlboro Man, Leo Burnett Co., 1955
Nike, &#8220;Just do it&#8220;, Wieden &#38; Kennedy, 1988
McDonald&#8217;s, &#8220;You deserve a break today&#8220;, Needham, Harper &#38; Steers, 1971
DeBeers, &#8220;A diamond is forever&#8221;, N.W. Ayer &#38; Son, 1948
Absolut Vodka, The [...]]]></description>
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		<title>Should we launch this Cafeine inhaler?</title>
		<link>http://blog.adpharm.net/2007/10/should-we-launch-this-cafeine-inhaler/</link>
		<comments>http://blog.adpharm.net/2007/10/should-we-launch-this-cafeine-inhaler/#comments</comments>
		<pubDate>Mon, 22 Oct 2007 22:13:07 +0000</pubDate>
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		<description><![CDATA[Power Air! Here at ThinkGeek, we&#8217;ve done our best to find new and advanced ways to keep you, our customers, alert and awake. We&#8217;ve introduced caffeinated soap and caffeinated hot sauce, we offer the most caffeinated beverages and mints available, all because we understand the need for that extra something that only caffeine can bring. [...]]]></description>
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		<title>The Exubera Debacle</title>
		<link>http://blog.adpharm.net/2007/10/the-exubera-debacle/</link>
		<comments>http://blog.adpharm.net/2007/10/the-exubera-debacle/#comments</comments>
		<pubDate>Mon, 22 Oct 2007 18:53:22 +0000</pubDate>
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		<description><![CDATA[




Watch the story from YouTube.

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		<title>No Free Lunch</title>
		<link>http://blog.adpharm.net/2007/10/no-free-lunch/</link>
		<comments>http://blog.adpharm.net/2007/10/no-free-lunch/#comments</comments>
		<pubDate>Mon, 22 Oct 2007 16:30:02 +0000</pubDate>
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		<description><![CDATA[




Do doctors prescribe medications based on successful marketing? Absolutely. Drug company marketing departments are counting on it. There&#8217;s a reason why millions of dollars are spent annually on the marketing of drugs.
Because it works&#8230;

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		<title>Seroquel Photo shoot lapse</title>
		<link>http://blog.adpharm.net/2007/10/seroquel-photo-shoot-lapse/</link>
		<comments>http://blog.adpharm.net/2007/10/seroquel-photo-shoot-lapse/#comments</comments>
		<pubDate>Mon, 22 Oct 2007 16:25:21 +0000</pubDate>
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		<description><![CDATA[




A time-lapse video of photoshoot for a pharmaceutical company.

  addthis_url    = 'http%3A%2F%2Fblog.adpharm.net%2F2007%2F10%2Fseroquel-photo-shoot-lapse%2F';
  addthis_title  = 'Seroquel+Photo+shoot+lapse';
  addthis_pub    = '';

]]></description>
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		</item>
		<item>
		<title>Big Bucks, Big Pharma: Marketing Disease &#038; Pushing Drugs</title>
		<link>http://blog.adpharm.net/2007/10/big-bucks-big-pharma-marketing-disease-pushing-drugs/</link>
		<comments>http://blog.adpharm.net/2007/10/big-bucks-big-pharma-marketing-disease-pushing-drugs/#comments</comments>
		<pubDate>Mon, 22 Oct 2007 16:19:16 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
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		<description><![CDATA[




Big Bucks, Big Pharma pulls back the curtain on the multi-billion dollar pharmaceutical industry to expose the insidious ways that illness is used, manipulated, and in some instances created, for capital gain. Focusing on the industry&#8217;s marketing practices, media scholars and health professionals help viewers understand the ways in which direct-to-consumer (DTC) pharmaceutical advertising glamorizes [...]]]></description>
		<wfw:commentRss>http://blog.adpharm.net/2007/10/big-bucks-big-pharma-marketing-disease-pushing-drugs/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Brand Consistency Redefined: Achieving Constancy of Purpose and the 70/30 Rule</title>
		<link>http://blog.adpharm.net/2007/10/brand-consistency-redefined-achieving-constancy-of-purpose-and-the-7030-rule/</link>
		<comments>http://blog.adpharm.net/2007/10/brand-consistency-redefined-achieving-constancy-of-purpose-and-the-7030-rule/#comments</comments>
		<pubDate>Mon, 22 Oct 2007 09:20:24 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
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		<description><![CDATA[By Jeff Swystun
The sooner brand owners and managers change their definition of and approach to consistency, the sooner they will profit from increased relevance, differentiation, and influence.
 								Fall 2007
Download this paper from Brandchannel.com

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  addthis_title  = 'Brand+Consistency+Redefined%3A+Achieving+Constancy+of+Purpose+and+the+70%2F30+Rule';
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]]></description>
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		</item>
		<item>
		<title>Vintage Type on Flickr</title>
		<link>http://blog.adpharm.net/2007/10/vintage-type-on-flickr/</link>
		<comments>http://blog.adpharm.net/2007/10/vintage-type-on-flickr/#comments</comments>
		<pubDate>Sun, 21 Oct 2007 10:26:01 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/2007/10/21/vintage-type-on-flickr/</guid>
		<description><![CDATA[
A Flickr Group about vintage type??á¬¨‚Ä†

  addthis_url    = 'http%3A%2F%2Fblog.adpharm.net%2F2007%2F10%2Fvintage-type-on-flickr%2F';
  addthis_title  = 'Vintage+Type+on+Flickr';
  addthis_pub    = '';

]]></description>
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		</item>
		<item>
		<title>Medical and Surgical instruments on Flickr</title>
		<link>http://blog.adpharm.net/2007/10/medical-and-surgical-instruments-on-flickr/</link>
		<comments>http://blog.adpharm.net/2007/10/medical-and-surgical-instruments-on-flickr/#comments</comments>
		<pubDate>Sun, 21 Oct 2007 10:24:13 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/2007/10/21/medical-and-surgical-instruments-on-flickr/</guid>
		<description><![CDATA[
A Flickr Group of images about Surgical and Medical instruments??á¬¨‚Ä†

  addthis_url    = 'http%3A%2F%2Fblog.adpharm.net%2F2007%2F10%2Fmedical-and-surgical-instruments-on-flickr%2F';
  addthis_title  = 'Medical+and+Surgical+instruments+on+Flickr';
  addthis_pub    = '';

]]></description>
		<wfw:commentRss>http://blog.adpharm.net/2007/10/medical-and-surgical-instruments-on-flickr/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Medical Photo Shoots on Flickr</title>
		<link>http://blog.adpharm.net/2007/10/medical-photo-shoots-on-flickr/</link>
		<comments>http://blog.adpharm.net/2007/10/medical-photo-shoots-on-flickr/#comments</comments>
		<pubDate>Sun, 21 Oct 2007 10:22:45 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/2007/10/21/medical-photo-shoots-on-flickr/</guid>
		<description><![CDATA[
A Flickr Group of images of Medical photo shoots??á¬¨‚Ä†

  addthis_url    = 'http%3A%2F%2Fblog.adpharm.net%2F2007%2F10%2Fmedical-photo-shoots-on-flickr%2F';
  addthis_title  = 'Medical+Photo+Shoots+on+Flickr';
  addthis_pub    = '';

]]></description>
		<wfw:commentRss>http://blog.adpharm.net/2007/10/medical-photo-shoots-on-flickr/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Medical Imaging Flickr Group</title>
		<link>http://blog.adpharm.net/2007/10/medical-imaging-flickr-group/</link>
		<comments>http://blog.adpharm.net/2007/10/medical-imaging-flickr-group/#comments</comments>
		<pubDate>Sun, 21 Oct 2007 10:20:50 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/2007/10/21/medical-imaging-flickr-group/</guid>
		<description><![CDATA[
A Flickr Group of images about Medical Imaging??á¬¨‚Ä†

  addthis_url    = 'http%3A%2F%2Fblog.adpharm.net%2F2007%2F10%2Fmedical-imaging-flickr-group%2F';
  addthis_title  = 'Medical+Imaging+Flickr+Group';
  addthis_pub    = '';

]]></description>
		<wfw:commentRss>http://blog.adpharm.net/2007/10/medical-imaging-flickr-group/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Vintage print ads on Flickr</title>
		<link>http://blog.adpharm.net/2007/10/vintage-print-ads-ion-flickr/</link>
		<comments>http://blog.adpharm.net/2007/10/vintage-print-ads-ion-flickr/#comments</comments>
		<pubDate>Sun, 21 Oct 2007 10:18:22 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/2007/10/21/vintage-print-ads-ion-flickr/</guid>
		<description><![CDATA[
A Flickr group of vintage print ads 

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  addthis_title  = 'Vintage+print+ads+on+Flickr';
  addthis_pub    = '';

]]></description>
		<wfw:commentRss>http://blog.adpharm.net/2007/10/vintage-print-ads-ion-flickr/feed/</wfw:commentRss>
		</item>
		<item>
		<title>&#8216;Tis The $eason: Christmas Ads</title>
		<link>http://blog.adpharm.net/2007/10/tis-the-eason-christmas-ads/</link>
		<comments>http://blog.adpharm.net/2007/10/tis-the-eason-christmas-ads/#comments</comments>
		<pubDate>Sun, 21 Oct 2007 10:16:20 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/2007/10/21/tis-the-eason-christmas-ads/</guid>
		<description><![CDATA[
A Flickr Group of Christmas Ads??á¬¨‚Ä†

  addthis_url    = 'http%3A%2F%2Fblog.adpharm.net%2F2007%2F10%2Ftis-the-eason-christmas-ads%2F';
  addthis_title  = '%26%238216%3BTis+The+%24eason%3A+Christmas+Ads';
  addthis_pub    = '';

]]></description>
		<wfw:commentRss>http://blog.adpharm.net/2007/10/tis-the-eason-christmas-ads/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Flickr Bads Ads group</title>
		<link>http://blog.adpharm.net/2007/10/flickr-bads-ads-group/</link>
		<comments>http://blog.adpharm.net/2007/10/flickr-bads-ads-group/#comments</comments>
		<pubDate>Sun, 21 Oct 2007 10:13:56 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
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		<description><![CDATA[
A Flickr Groups of Bad Ads

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  addthis_title  = 'Flickr+Bads+Ads+group';
  addthis_pub    = '';

]]></description>
		<wfw:commentRss>http://blog.adpharm.net/2007/10/flickr-bads-ads-group/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Health 2.0 video</title>
		<link>http://blog.adpharm.net/2007/10/112/</link>
		<comments>http://blog.adpharm.net/2007/10/112/#comments</comments>
		<pubDate>Sat, 20 Oct 2007 09:49:55 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/2007/10/20/112/</guid>
		<description><![CDATA[Health 2.0 conference video which is an homage to The Machine is Us/ing Us from Mike Wesch.







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  addthis_title  = 'Health+2.0+video';
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]]></description>
		<wfw:commentRss>http://blog.adpharm.net/2007/10/112/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Digital Anthropology</title>
		<link>http://blog.adpharm.net/2007/10/digital-anthropology/</link>
		<comments>http://blog.adpharm.net/2007/10/digital-anthropology/#comments</comments>
		<pubDate>Sat, 20 Oct 2007 09:44:25 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
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		<description><![CDATA[An amazing video on the evolution of the Internet.





Also check out Health 2.0, which is an homage to the video on this page. It&#8217;s about the past, present and future of healthcare.

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  addthis_title  = 'Digital+Anthropology';
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]]></description>
		<wfw:commentRss>http://blog.adpharm.net/2007/10/digital-anthropology/feed/</wfw:commentRss>
		</item>
		<item>
		<title>mid-century illustrated</title>
		<link>http://blog.adpharm.net/2007/10/mid-century-illustrated/</link>
		<comments>http://blog.adpharm.net/2007/10/mid-century-illustrated/#comments</comments>
		<pubDate>Sat, 20 Oct 2007 09:34:01 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
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		<description><![CDATA[
Cool Illustrations from the mid-century on Flickr

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  addthis_title  = 'mid-century+illustrated';
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		</item>
		<item>
		<title>Drug Advertising - Are The Drug Companies Lying To Us?</title>
		<link>http://blog.adpharm.net/2007/10/drug-advertising-are-the-drug-companies-lying-to-us/</link>
		<comments>http://blog.adpharm.net/2007/10/drug-advertising-are-the-drug-companies-lying-to-us/#comments</comments>
		<pubDate>Sat, 20 Oct 2007 09:24:29 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/2007/10/20/drug-advertising-are-the-drug-companies-lying-to-us/</guid>
		<description><![CDATA[By Frank Addleman
Regardless if you?¬¢‚Äö?á¬®‚Äö?ë¬¢re a doctor, a health professional, or just a person who wants some reliable information I think we have all become overloaded with the media hyping of prescription drugs. If the ads are true then the only way to a happy and healthy life is through medication. But are the ads [...]]]></description>
		<wfw:commentRss>http://blog.adpharm.net/2007/10/drug-advertising-are-the-drug-companies-lying-to-us/feed/</wfw:commentRss>
		</item>
		<item>
		<title>The Puppet Agency</title>
		<link>http://blog.adpharm.net/2007/10/the-puppet-agency/</link>
		<comments>http://blog.adpharm.net/2007/10/the-puppet-agency/#comments</comments>
		<pubDate>Wed, 17 Oct 2007 12:37:47 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/2007/10/17/the-puppet-agency/</guid>
		<description><![CDATA[




Episode 1: Junior&#8217;s Advice
In the premiere episode, the client realizes she&#8217;s not getting any &#8220;star&#8221; attention from the agency.
Check out all the episodes on http://www.youtube.com/user/ThePuppetAgency

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		<item>
		<title>A few good admen</title>
		<link>http://blog.adpharm.net/2007/10/a-few-good-admen/</link>
		<comments>http://blog.adpharm.net/2007/10/a-few-good-admen/#comments</comments>
		<pubDate>Wed, 17 Oct 2007 12:33:06 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
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		<description><![CDATA[





We write ads or people die&#8230;

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  addthis_title  = 'A+few+good+admen';
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		<item>
		<title>Form</title>
		<link>http://blog.adpharm.net/2007/10/form/</link>
		<comments>http://blog.adpharm.net/2007/10/form/#comments</comments>
		<pubDate>Wed, 17 Oct 2007 09:37:38 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
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		<description><![CDATA[A cool design house from UK&#8230;

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  addthis_title  = 'Form';
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		<item>
		<title>Elidel  covers the globe</title>
		<link>http://blog.adpharm.net/2007/10/elidel-covers-the-globe/</link>
		<comments>http://blog.adpharm.net/2007/10/elidel-covers-the-globe/#comments</comments>
		<pubDate>Mon, 15 Oct 2007 09:46:08 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
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		<description><![CDATA[From BrandChannel.com 

by Edwin Colyer
September 2, 2002 issue
At last the pharmaceutical marketers have got the itch for big time branding. And where better to start than with Elidel, Novartis?¬¢‚Äö?á¬®‚Äö?ë¬¢s eczema cream.
When you look at the packaging it looks like any other skin care product?¬¢‚Äö?á¬®‚Äö?Ñ??a yellow-leaf logo, the Elidel name displayed on the left, Novartis?¬¢‚Äö?á¬®‚Äö?ë¬¢s small [...]]]></description>
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		<item>
		<title>Direct-to-Consumer Drug Ads Booming Despite Criticisms</title>
		<link>http://blog.adpharm.net/2007/10/direct-to-consumer-drug-ads-booming-despite-criticisms/</link>
		<comments>http://blog.adpharm.net/2007/10/direct-to-consumer-drug-ads-booming-despite-criticisms/#comments</comments>
		<pubDate>Sat, 13 Oct 2007 12:51:53 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
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		<description><![CDATA[ 						Experts suggest a shutdown on such pitches to the public
 						By Amanda Gardner
HealthDay Reporter
 WEDNESDAY, Aug. 15 (HealthDay News) &#8212; Drug company spending on direct-to-consumer advertising continues to skyrocket, even as criticisms against it have soared.
Calling for a moratorium, rather than just restrictions, on such advertising might be in order, say the authors of [...]]]></description>
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		</item>
		<item>
		<title>Healthy Skepticism</title>
		<link>http://blog.adpharm.net/2007/10/healthy-skepticism/</link>
		<comments>http://blog.adpharm.net/2007/10/healthy-skepticism/#comments</comments>
		<pubDate>Fri, 12 Oct 2007 12:59:30 +0000</pubDate>
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		<description><![CDATA[The Medical Lobby for Appropriate Marketing (MaLAM) was established in 1983 and in 2001 changed to a new name: Healthy Skepticism.
Healthy Skepticism is an international non-profit organisation for health professionals and everyone with an interest in improving health.??á¬¨‚Ä†Our main aim is to improve health by reducing harm from misleading drug promotion.
Initially MaLAM concentrated on misleading [...]]]></description>
		<wfw:commentRss>http://blog.adpharm.net/2007/10/healthy-skepticism/feed/</wfw:commentRss>
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		<item>
		<title>The work of Bryan Christie</title>
		<link>http://blog.adpharm.net/2007/10/beautiful-simplicity-the-work-of-bryan-christie/</link>
		<comments>http://blog.adpharm.net/2007/10/beautiful-simplicity-the-work-of-bryan-christie/#comments</comments>
		<pubDate>Wed, 10 Oct 2007 21:10:43 +0000</pubDate>
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		<description><![CDATA[Initial post from Street Anatomy

Bryan Christie. I had seen this name over and over again in the fine print every time I saw a beautiful medical visual in a magazine. From Scientific American to Newsweek it seemed like Bryan Christie?¬¢‚Äö?á¬®‚Äö?ë¬¢s crisp, clear, and aesthetically pleasing visuals dominated medical editorial illustration. Problem was I had never [...]]]></description>
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		<item>
		<title>OpenAd.net - World&#8217;s biggest creative department</title>
		<link>http://blog.adpharm.net/2007/10/openadnet-worlds-biggest-creative-department/</link>
		<comments>http://blog.adpharm.net/2007/10/openadnet-worlds-biggest-creative-department/#comments</comments>
		<pubDate>Wed, 10 Oct 2007 17:28:31 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
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		<description><![CDATA[
OpenAd.net is the world&#8217;s first online marketplace for buying and selling advertising, marketing and design ideas.
They have over 9,300 Creatives in 122 countries offering their work to a growing number of international clients.  Majority-owned by holding company Istrabenz, they began marketing the company to clients worldwide in 2006 after a successful trial period. They [...]]]></description>
		<wfw:commentRss>http://blog.adpharm.net/2007/10/openadnet-worlds-biggest-creative-department/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Naturopathy treatment ad aimed at HCPs</title>
		<link>http://blog.adpharm.net/2007/10/naturopathy-treatment-ad-aimed-at-hcps/</link>
		<comments>http://blog.adpharm.net/2007/10/naturopathy-treatment-ad-aimed-at-hcps/#comments</comments>
		<pubDate>Wed, 10 Oct 2007 09:39:28 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
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		<description><![CDATA[From AdPharm.net


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		<title>Print pharma ads perform better than the TV ads ?</title>
		<link>http://blog.adpharm.net/2007/10/print-pharma-ads-perform-better-than-the-tv-ads/</link>
		<comments>http://blog.adpharm.net/2007/10/print-pharma-ads-perform-better-than-the-tv-ads/#comments</comments>
		<pubDate>Thu, 04 Oct 2007 23:56:13 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/2007/10/04/print-pharma-ads-perform-better-than-the-tv-ads/</guid>
		<description><![CDATA[From Pharm House
A recent study from Affinity on consumer reactions to pharmaceutical advertising showed that recall rate with TV ads are less compared to the print ads.
Affinity surveyed 4000 respondents after showing them direct-to-consumer (DTC) ads. The recall rate with TV ads was 36% when compared to 50% in case of print ads.
Survey also checked [...]]]></description>
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		<title>Processing</title>
		<link>http://blog.adpharm.net/2007/10/processing/</link>
		<comments>http://blog.adpharm.net/2007/10/processing/#comments</comments>
		<pubDate>Thu, 04 Oct 2007 21:13:43 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/2007/10/04/processing/</guid>
		<description><![CDATA[
Processing is an open source programming language and environment for          people who want to program images, animation, and interactions. It is used by          students, artists, designers, researchers, and hobbyists for        [...]]]></description>
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		<title>Hybrid&#8217;s award-winning nanomedicine</title>
		<link>http://blog.adpharm.net/2007/10/hybrids-award-winning-nanomedicine/</link>
		<comments>http://blog.adpharm.net/2007/10/hybrids-award-winning-nanomedicine/#comments</comments>
		<pubDate>Thu, 04 Oct 2007 21:12:25 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/2007/10/04/hybrids-award-winning-nanomedicine/</guid>
		<description><![CDATA[From Street Anatomy

Congratulations to Hybrid Medical Animation for taking home four Aurora Awards this year. The Aurora Awards are an independent film and video competition for commercials, cable programming, documentaries, industrial, instructional and corporate videos.
Three of the four awards were for their Rexin-G Mechanism of Action animation for the Epeius Biotechnologies Corporation. Rexin-G is a [...]]]></description>
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		<title>Announcing the 2007 Science and Engineering Visualization Challenge Winners</title>
		<link>http://blog.adpharm.net/2007/10/announcing-the-2007-science-and-engineering-visualization-challenge-winners/</link>
		<comments>http://blog.adpharm.net/2007/10/announcing-the-2007-science-and-engineering-visualization-challenge-winners/#comments</comments>
		<pubDate>Tue, 02 Oct 2007 17:32:17 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/2007/10/02/announcing-the-2007-science-and-engineering-visualization-challenge-winners/</guid>
		<description><![CDATA[
Photography: First Place (tie)
What Lies Behind Our Nose?
Kai-hung Fung
   
   Scientific visuals should not be confined to the scientific community nor to a particular discipline. It??ò¬¨??¬¨???ò¬¨??¬¨???ò¬¨??¬¨?s the visuals that make science exciting and intriguing to the layperson. The goal of the National Science Foundation??ò¬¨??¬¨???ò¬¨??¬¨???ò¬¨??¬¨?s annual Science and Engineering Visualization Challenge is [...]]]></description>
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		<title>YoungGuns Cures Tired Creatives In Preparation For Award Show</title>
		<link>http://blog.adpharm.net/2007/10/youngguns-cures-tired-creatives-in-preparation-for-award-show/</link>
		<comments>http://blog.adpharm.net/2007/10/youngguns-cures-tired-creatives-in-preparation-for-award-show/#comments</comments>
		<pubDate>Mon, 01 Oct 2007 16:58:47 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/2007/10/01/youngguns-cures-tired-creatives-in-preparation-for-award-show/</guid>
		<description><![CDATA[
The YoungGuns International Advertising Awards group is up to their insightful foolery again to promote the organization&#8217;s upcoming award show. The site offers creatives who worked themselves to the bone with a multitude of tests and therapies such as a downloadable phlegm test, a Haemorrhoids chart and information on ulcers.

Click here to access the site [...]]]></description>
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		<title>The Official AdLand Advertising Tutorial Series</title>
		<link>http://blog.adpharm.net/2007/10/the-official-adland-advertising-tutorial-series/</link>
		<comments>http://blog.adpharm.net/2007/10/the-official-adland-advertising-tutorial-series/#comments</comments>
		<pubDate>Mon, 01 Oct 2007 16:58:06 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://blog.adpharm.net/2007/10/01/the-official-adland-advertising-tutorial-series/</guid>
		<description><![CDATA[The folks at AdLand/AdRag are at it again. Wether you work in advertising or wou