AdPharm Blog

Pharmaceutical advertising gallery from all over…

Archive for the ‘Consumer’ tag

New Lipitor consumer campaign

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Much was said about the Lipitor Dr. jarvik ads and it’s successor campaign. If you want to see the new Lipitor consumer campaign currently running is the US, you’ve got it right here…

Lipitor TV commercial

Lipitor TV commercial - click on image to view the ad

Lipitor Print ad

Lipitor Print ad

To see the Dr. Jarvik-era ads and post-Jarvik ads on AdPharm, click here.

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September 5th, 2008 at 6:20 am

Detrol LA TV commercial

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This consumer advertising provides information on DETROL LA, a prescription medication for the symptoms of overactive bladder. It also encourages patients to have the Detrol Discussion with their doctor during their next appointment. Click the title to view the commercial.

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September 4th, 2008 at 11:51 am

Top ten Viagra ad straplines (recycled)

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10. Viagra, Whaazzzz up!
9. Viagra, The quicker pecker picker upper.
8. Viagra, like a rock!
7. Viagra, When it absolutely, positively has to be there overnight.
6. Viagra, Be all that you can be.
5. Viagra, Reach out and touch someone.
4. Viagra, Strong enough for a man, but made for a woman.
3. Viagra, Home of the whopper!
2. Viagra, We bring good things to Life!
1. This is your penis. This is your penis on drugs.

From PharmaGossip

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August 22nd, 2008 at 10:42 am

Posted in Humor

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Storytelling billboard style

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This is a billboard campaign for Garcia’s Irish Pub. It uses billboards as a “message board” to tell a story.

For more details about the campaign, see the original post on The Daily Ad Biz

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August 22nd, 2008 at 4:25 am

Posted in Outdoors

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Naked guerrillas

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Lush beauty products are handmade and all natural. The brand also considers the overuse of product packaging to be wasteful. To build awareness of their company’s policy of avoiding the unnecessary, some Lush employees took to the streets of Berlin wearing nothing but aprons.

The stuff that looks like cheese is actually soap and the jars that look like marmalade presumably contain beauty products.

Read more about the Lush promotion at The Scented Salamander.

Via Advertising is good for you

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August 21st, 2008 at 8:24 am

Thyroid cancer awareness

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Interesting campaign about thyroid cancer. It plays on the great awareness already established with breast cancer. Great visuals. See below for other executions of the same campaign.

From the Light of Life Foundation
http://checkyourneck.com

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August 12th, 2008 at 6:59 am